home improvement
Blavity Inc. Launches ‘Home & Texture,’ First-Ever Curated Home, Interior Design and Commerce Hub for Black and Multicultural Millennials
Home & Texture Roll Outs Editorial Storytelling, Shoppable Content, and Creator Partnerships to Best Reflect the Individuality, Lifestyle and Cultural Heritage of Consumers
LOS ANGELES (Newswire.com) – Blavity Inc. – the corporation that builds solutions for Black and multicultural audiences and enterprises who want to reach them and reaches more than 250 million monthly consumers across its media portfolio, including 21Ninety, Travel Noire, Shadow and Act, and Blavity.com – announces the launch of its newest lifestyle brand and commerce vertical Home & Texture. 
Home & Texture marks the first-ever curated home, interior design, and commerce hub dedicated to Black and multicultural consumers. While the home decor market is forecasted to hit $202 billion by the end of 2024, and this consumer segment makes up 60% of the growth in the home improvement category in the U.S., it is historically underserved with relevant home, DIY, and buying content and resources. Additionally, as more multicultural millennials are aging and buying homes, Home & Texture fills a current void in the publishing space by providing storytelling and shoppable content that reflects their individuality, lifestyle, and cultural heritage.
Merin Pasternak, the Senior Vice President of Commerce & Consumer Media, and Melody Bostic Brown, the Associate Vice President of Consumer Media at Blavity, will lead the home brand. The team will drive the content strategy for Blavity’s commerce-first lifestyle brands 21Ninety and Travel Noire, and will lead Home & Texture’s curated editorial storytelling and commerce to inspire and engage audiences in a way that consistently drives action. With millennials transitioning into home ownership and growing their families, Blavity Inc. will leverage its trust with consumers to drive inclusive change in media.
“Blavity was founded to fuel inclusivity across all business and lifestyle categories, specifically for Black and multicultural millennials. Home & Texture is a category disruptor – providing much-needed information and shoppable content that is curated to speak authentically to this underserved consumer segment, which is among the fastest growing in this category,” said Morgan DeBaun, CEO and Founder of Blavity Inc. “We’re excited to expand our growing media portfolio with this launch and guide readers as they put down their roots, raise families and turn houses into homes.”
Home & Texture launches with content franchises and key tentpoles featuring creators, entrepreneurs, and community-driven content, including:
- House Tours: House tours profile entrepreneurs, creators, and single parents, including Carmeon Hamilton, David Quarles IV, and Laquita Tate. The franchise looks at home designs and decor inspiration from the Black and multicultural community.
- My Homebuying Experience: This UGC and influencer-driven content discusses the joys and unexpected scenarios around becoming first-time homeowners, as well as design hacks and product reviews.
- Bad to Bougie: This franchise covers transforming old, unattractive pieces into fabulous accent pieces. It shows how to maximize your budget and reimagine furniture and decor sustainably.
- D-I-WHY: This tentpole explores the “why” vs. the “why not” approach to home renovations and refreshes. It provides insights and how-tos around specific home projects that are worth taking a hands-on approach and defines those that are best left to the professionals.
- Everything Must-Go…Into Your Home: This tentpole leverages an organic beginning-of-the-year refresh buzz with the best deals on home furnishings and appliances through “everything must go” clearance sales. In addition, we’ll highlight product reviews and listicles about home furnishings and appliances and offer UGC-driven contests.
- First Time Around: This tentpole touches a vital segment of the Home & Texture audience and buyers — first-time homeowners. For BIPOC millennials, creating a beautiful home is exciting, yet it also presents a lot of unknowns and discoveries. We offer them guidance.
For more, visit HomeandTexture.com.
ABOUT BLAVITY INC.
Blavity Inc. is a corporation that builds solutions for Black and multicultural audiences and enterprises who want to reach them. Founded in 2014, Blavity Inc. is home to the largest network of platforms and lifestyle brands serving millennials & Gen Z through original content, video, and unique experiences. The company has grown into a market leader for Black-owned media, reaching over 250 million millennials and Gen Z per month through its growing brand portfolio, including Blavity, 21Ninety, Home & Texture, Travel Noire, AfroTech, Shadow & Act, and Blavity TV.
Source: Blavity Inc.
Author
Refresh Your Home: A Room-by-Room Spring Cleaning Checklist
(Feature Impact) After months of winter, spring cleaning isn’t just about dusting and vacuuming – it’s about inviting sunlight and fresh air into your space through the open windows and giving yourself a fresh start for the longer days ahead.
It’s also a perfect opportunity to clear out the old and make room for new experiences, memories and energy. Whether you’re tackling deep cleaning for the first time or you have seasonal rituals for tidying up your home, this room-by-room guide can help you plan and conquer seasonal chores.
Whole Home:
- Declutter spaces: Donate, recycle or discard what you don’t need
- Wash windows inside and out
- Dust baseboards, walls, vents and ceiling fans
- Wipe down doors, knobs and light switches
- Vacuum and clean under and behind furniture
- Clean curtains and blinds
- Store seasonal items like winter clothing and decor
- Replace air filters
- Shampoo carpet
Kitchen:
- Empty and wipe down refrigerator and freezer
- Clean oven, stovetop and microwave
- Scrub countertops and backsplashes
- Clean out the garbage disposal
- Sweep and mop floors
- Organize the pantry and throw away any expired items
Bathrooms:
- Scrub grout and tile
- Clean mirrors and glass surfaces
- Deep clean toilets
- Wipe down cabinets and bathroom fixtures
- Wash rugs, floor mats and the shower curtain and liner
- Empty trash and clean the bin
Bedrooms and Other Living Areas:
- Wash bedding, pillows and linens
- Organize closets and drawers
- Vacuum chair, couches and mattresses as well as under cushions
- Dust shelves and decor
- Clean light fixtures and lampshades
Outdoor Areas:
- Power wash patios, sidewalks and driveways
- Wipe down outdoor furniture and replace textiles like pillows, cushions and umbrellas
- Clear debris from garden beds
- Prune shrubs, plants and trees
- Organize garages and sheds
- Reconnect hoses and sprinklers
- Prep lawn equipment such as mowers, weed eaters and blowers
For more spring cleaning tips and tricks, visit eLivingtoday.com.
Photo courtesy of Shutterstock
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Welcome to the Consumer Corner section of STM Daily News, your ultimate destination for savvy shopping and informed decision-making! Dive into a treasure trove of insights and reviews covering everything from the hottest toys that spark joy in your little ones to the latest electronic gadgets that simplify your life. Explore our comprehensive guides on stylish home furnishings, discover smart tips for buying a home or enhancing your living space with creative improvement ideas, and get the lowdown on the best cars through our detailed auto reviews. Whether you’re making a major purchase or simply seeking inspiration, the Consumer Corner is here to empower you every step of the way—unlock the keys to becoming a smarter consumer today!
Consumer Corner
Avoid a Summer Breakdown: Why Now is a Smart Time to Replace an Old HVAC System
As summer approaches, homeowners are encouraged to replace outdated HVAC systems in spring for improved efficiency and cost savings. Many homeowners lack awareness of their system’s age and lifespan, leading to higher long-term costs. Investing in a modern system enhances air quality, reduces energy bills, and adds home value.
(Feature Impact) With summer heat just around the corner, homeowners may not be aware that spring can be a perfect time to prepare for rising temperatures. An outdated heating, ventilation and air conditioning (HVAC) system, for example, may not be up for the task of keeping a home cool.
In fact, it can end up costing homeowners more in the long term due to a gradual decline in efficiency and more frequent repairs. In addition to savings over time, there are multiple reasons to replace an aging system this spring.
In a recent survey, Carrier found more than one-quarter (26%) of homeowners don’t know the age of their HVAC system, and a slight majority (54%) don’t know the average lifespan of one. Those knowledge gaps can result in missed opportunities for long-term savings.
Aging Systems Can’t Take the Heat
Many homeowners postpone purchasing a new HVAC system until their existing system fails or they find their aging system is struggling to maintain a consistent temperature. Often, upfront costs deter homeowners from purchasing a new system; however, 8 in 10 homeowners would consider a new heating and cooling system if it paid for itself in energy savings within 5-10 years. With a new energy-efficient system, those savings are possible.
A New HVAC System is a Critical Home Investment
Modern heating and cooling systems have uses beyond heating and cooling. They can improve air quality in the home by balancing humidity levels, reducing drafts and keeping a consistent climate throughout multiple rooms and stories. They also use less energy and run more quietly than older systems, making a home quieter and more cost-effective.
HVAC Basics Many Homeowners Miss
HVAC units often go unseen, yet a home’s comfort depends on them running consistently. It’s critical that homeowners schedule annual maintenance appointments to ensure their system is running as it should and they’re aware of when it may be time to replace.
While it may seem more cost-effective to stick with an outdated system for one more season, an old system could end up prolonging issues and ultimately cost homeowners more in repairs.
Spring is an ideal time to invest in a new HVAC system, as contractors are generally more available to install a new system and homeowners can get ahead of the summer heat, ensuring they’ll be cool all season long.
Signs It’s Time to Replace
Red flags that indicate it’s time for a new HVAC system include: a system that’s more than 10-15 years old, a system that needs noticeably more repairs, energy bills going up despite usage remaining the same, inconsistent temperatures, a system struggling to maintain the desired temperature or a system that’s constantly running or seems less efficient than it used to.
Many companies offer specials during the spring and fall months, known as shoulder season. For example, until May 31, Carrier is offering 0% APR for 60 months and up to $2,100 in rebates so customers can get a jumpstart on a cool, comfortable home. A new HVAC system means more than just cool temps this summer; it means added home value, cleaner air and peace of mind.
Learn more about available rebates, tax credits and financing plans at Carrier.com or by contacting a local expert.
SOURCE:
Carrier
Welcome to the Consumer Corner section of STM Daily News, your ultimate destination for savvy shopping and informed decision-making! Dive into a treasure trove of insights and reviews covering everything from the hottest toys that spark joy in your little ones to the latest electronic gadgets that simplify your life. Explore our comprehensive guides on stylish home furnishings, discover smart tips for buying a home or enhancing your living space with creative improvement ideas, and get the lowdown on the best cars through our detailed auto reviews. Whether you’re making a major purchase or simply seeking inspiration, the Consumer Corner is here to empower you every step of the way—unlock the keys to becoming a smarter consumer today! https://stmdailynews.com/category/consumer-corner
Consumer Corner
Spruce Up Your Home for St. Patrick’s Day
Spruce Up Your Home: Spring is just around the corner, and there are few better ways to freshen up your home than with a wee bit of St. Patrick’s Day decor.
Last Updated on March 15, 2026 by Daily News Staff
(Feature Impact) Spring is just around the corner, and there are few better ways to freshen up your home than with a wee bit of St. Patrick’s Day decor.
Spruce Up Your Home for St. Patrick’s Day
A Splash of Green and a Sparkle of Gold
Whether you love emerald, lime, sage or leafy green shades, simply adding a pop of a new-to-you hue can infuse your home with some St. Paddy’s fever. Check craft stores for reusable greenery to place in a pot or vase, or get crafty and dot pinecones with glue before dusting them with green glitter and placing them in a glass bowl to make a festive display worthy of a leprechaun’s seal of approval. Get Ready for Spring and Shop New Arrivals to Refresh Your Space!
Scent of the Season
Lighting a candle not only creates a festive vibe, but the aroma from a scented candle can remove any staleness in the air and bring some ambiance to your home. Any earthy scent will do – from juniper to fir, pine, sandalwood or amber. Woodsy choices infuse a room with comfort and warmth. Decorative elements like metal charms, beads and crystals (in bright green or gold) add a pop of whimsy to your candle, too.
Shape a Shamrock
Holidays are ideal times to flex your creative muscles and give your home a little artsy edge. Scour the shelves at dollar stores or thrift shops for things like green clay or modeling dough, colored paper, wooden shamrocks, stickers and inexpensive paint sets. Set your artistic side free with paintings or drawings of shimmery rainbows, mischievous leprechauns and shamrocks in various sizes.
Coins, Clover and Centerpieces
One of the easiest ways to add a little Celtic cheer to your home is with joyful table decor. Add some gold shimmer to your dining room table with sparkly ribbons, a bright runner and gold-flecked napkin rings. A fancy glass filled with green baubles and pebbles can be both subtle and festive. A scattering of faux gold coins and rainbow napkins can make the space feel merry and magical.
Find more ideas to get your home ready for St. Patrick’s Day at eLivingtoday.com.
Photo courtesy of Shutterstock
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Welcome to the Consumer Corner section of STM Daily News, your ultimate destination for savvy shopping and informed decision-making! Dive into a treasure trove of insights and reviews covering everything from the hottest toys that spark joy in your little ones to the latest electronic gadgets that simplify your life. Explore our comprehensive guides on stylish home furnishings, discover smart tips for buying a home or enhancing your living space with creative improvement ideas, and get the lowdown on the best cars through our detailed auto reviews. Whether you’re making a major purchase or simply seeking inspiration, the Consumer Corner is here to empower you every step of the way—unlock the keys to becoming a smarter consumer today!
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