Entertainment
Hard Rock International Announces Development Of REVERB by Hard Rock® Pensacola To Open in 2029
PENSACOLA, Fla. /PRNewswire/ — Today, Hard Rock International announces development plans for REVERB by Hard Rock® Pensacola to break ground in 2026 and open in 2029. REVERB by Hard Rock® is a unique hotel brand designed to be an energetic cultural hub for connection, creation and inspiration among music fans, locals and travelers alike. This will mark the company’s sixth REVERB property joining the portfolio, with Atlanta and Hamburg, and Kalamazoo, Tampa, and Scottsdale also being developed.
REVERB by Hard Rock® Pensacola will feature more than 125 hotel technology-enhanced rooms, a full-service restaurant, rooftop bar, lobby bar and lounge, quick service restaurant and fitness center. An exclusive REVERB City Guide for Pensacola will feature local artist-curated lists of favorite drinks, dining, and entertainment locations throughout the local area. Additionally, the property will host a podcast recording studio for local talent and creators as well as a meeting space for conferences.
The property will be located downtown at Maritime Park along Pensacola Bay with views of the picturesque water that connects to the Gulf of Mexico and with views of Blue Wahoos Stadium. It will provide easy access to nearby hotspots including beautiful beaches, National Naval Aviation Museum and Pensacola Museum of Art. The hotel will be developed on a 100-year ground lease with the city of Pensacola that goes to vote by the City Council on August 8, 2024. The project is expected to create an economic boost to the area and generate 500+ construction and 75+ permanent hospitality employment opportunities with competitive pay.
“Hard Rock is thrilled to keep growing our REVERB hotel portfolio with what will be the second planned property in Florida, this time in the heart of Pensacola Bay. We have full confidence in our partner, the Dawson Company, to deliver a best-in-class hotel based on their four decades of proven experience executing complex and catalytic projects throughout the eastern United States, and their extensive knowledge of the Pensacola market,” said Todd Hricko, Senior Vice President and Head of Global Hotel Development at Hard Rock International.
The Dawson Company, a second generation, Pensacola-based development firm known for its pioneering, landmark mixed-use developments in Atlanta, Cincinnati, Baltimore and Pensacola has assembled one of the most accomplished and world-renown design and engineering teams ever to design the project in Florida’s Panhandle. The design team includes Gensler, the world’s largest preeminent architectural design firm that has created some of the most distinctive, recognizable and celebrated monuments and structures around the world and Kravitz Design, the global conceptual design firm helmed by music and style icon Lenny Kravitz known globally for their groundbreaking, yet approachable and artistic style. With a plan to build in mass timber, Thornton Tomasetti, the foremost thought leader on mass timber design is also on the design team.
“With its roots in music, entertainment and philanthropy, Hard Rock is a wonderful partner for The Dawson Company to continue extending our real estate footprint,” said Tamara Bowens, President & Chief Operating Officer for the Dawson Company. “We are truly excited to bring the REVERB by Hard Rock to the city of Pensacola and we look forward to also working closely with Gensler, Kravitz Design and Thornton Tomasetti to develop what’s to become an incredible mainstay in Pensacola.”
Other partners contributing to the development include Pensacola native, NFL Hall of Famer and real estate entrepreneur, Emmitt Smith, CEO at EJ Smith Enterprises.
For more information about current and upcoming properties, visit hotel.hardrock.com.
About REVERB by Hard Rock®
REVERB by Hard Rock® is a new select-service hotel designed for the modern music lover; a sanctuary for the eclectic, a place for fans to gather and experience a melting pot of music culture. The hotel features a modern, urban design, user-friendly integrated technology and a program that focuses on local music, food and lifestyle. Hard Rock has been celebrating the spirit of music for nearly five decades; with REVERB, they shine the spotlight directly on the fans. For more information about REVERB by Hard Rock, visit reverb.hardrock.com.
About Hard Rock®
Hard Rock International (HRI) is one of the most globally recognized companies with venues in over 70 countries spanning 309 locations that include owned/licensed or managed Hotels, Casinos, Rock Shops®, Live Performance Venues and Cafes. Its Unity by Hard Rock™ global loyalty program rewards members for doing the things they love across participating properties around the world. HRI also launched a joint venture named Hard Rock Digital in 2020, an online sportsbook, retail sportsbook and internet gaming platform. Beginning with an Eric Clapton guitar, Hard Rock owns the world’s largest and most valuable collection of authentic music memorabilia at more than 88,000 pieces, which are displayed at its locations around the globe. Hard Rock Hotels has been honored by J.D. Power’s North America Hotel Guest Satisfaction Study as the number one or two brand in Outstanding Guest Satisfaction for five consecutive years among the top Upper Upscale Hotels. HRI became the first privately-owned gaming company designated a U.S. Best Managed Company by Deloitte Private and The Wall Street Journal in 2021 and has since been honored fourfold. Hard Rock was also honored by Forbes among the World’s Best Employers, as well as Best Employers for Women, Diversity and New Grads and a Top Large Employer in the Travel & Leisure, Gaming and Entertainment Industry. In the 2022 Global Gaming Awards, Hard Rock was named Land-Based Operator of the Year for the second time in four years. Hard Rock International currently holds investment grades from primary investment-grade rating agencies: S&P Global Ratings (BBB-) and Fitch Ratings (BBB). For more information on Hard Rock International, visit www.hardrock.com or shop.hardrock.com.
About the Dawson Company
The Dawson Company dba Inspired Communities of Florida is a second-generation managed, Pensacola Florida-based real estate company founded in 1969 in Atlanta, GA by Harold Dawson, Sr. With a history rooted in “doing well by doing good,” The Dawson Company has developed, renovated, and/or managed 5 million square feet of office, 1.5 million square feet of retail, and 15,000+ units of attached and multifamily housing. Drawing on its in-house expertise, The Dawson Company has evolved into a boutique development firm that immerses itself into niche tertiary markets to create impactful, enduring, catalytic mixed-use developments that grow, strengthen and enhance cities, towns and communities. For more information visit: www.thedawsoncompany.com.
SOURCE Hard Rock International
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Family
Discord Launches Teen-by-Default Settings Globally: What’s Changing (and Why It Matters)
Discord is launching teen-by-default settings globally in early March, adding privacy-forward age assurance, tighter access to age-gated spaces, and new default messaging and content filters.
Discord is rolling out a major shift in how its platform handles teen safety: teen-appropriate settings will become the default experience for all new and existing users worldwide, with age verification required to unlock certain settings and access sensitive or age-gated spaces.
The update is set to begin as a phased global rollout in early March, and Discord says the goal is to strengthen age-appropriate protections while still preserving the privacy, community, and meaningful connection that have made the platform a go-to for gaming and interest-based groups.
Teen-by-default, globally (starting in March)
Discord says the new defaults will apply to all users, not just new signups. In practice, that means accounts will start with a more protective baseline, and verified adults will have more flexibility to adjust settings or access age-restricted content.
Discord is also introducing an age-verification (age assurance) step that may be required to:
- Change certain communication settings
- Access sensitive content
- Enter age-restricted channels, servers, or commands
- Use select message request features
“Nowhere is our safety work more important than when it comes to teen users,” said Savannah Badalich, Head of Product Policy at Discord, adding that the company is building on its existing safety architecture with teen safety principles at the core.
Privacy-forward age assurance: how Discord says it will work
A big part of the announcement is Discord’s attempt to thread the needle between safety and privacy.
Users will be able to choose from multiple methods, including:
- Facial age estimation (video selfie)
- Submitting identification to vendor partners
Discord also says it will implement its age inference model, a background system designed to help determine whether an account belongs to an adult without always requiring users to verify their age. Some users may be asked to use multiple methods if more information is needed to assign an age group.
Discord highlighted several privacy protections in its approach:
- On-device processing: Video selfies for facial age estimation never leave a user’s device.
- Quick deletion: Identity documents submitted to vendor partners are deleted quickly (in most cases, immediately after age confirmation).
- Straightforward verification: In most cases, users complete the process once and their Discord experience adapts to their verified age group.
- Private status: A user’s age verification status cannot be seen by other users.
After completing a chosen method, Discord says users will receive confirmation via a direct message from Discord’s official account. A user’s assigned age group can also be viewed in My Account settings, and users can appeal by retrying the process.
Discord also notes it prompts users to age-assure only within Discord and currently does not send emails or text messages about its age assurance process or results.
What’s changing in the default safety settings
Starting in early March, Discord says it will assign new default settings designed to support age-appropriate experiences while keeping privacy front and center. Highlights include:
- Content filters: Users must be age-assured as adults to unblur sensitive content or turn the setting off.
- Age-gated spaces: Only age-assured adults can access age-restricted channels, servers, and app commands.
- Message Request Inbox: DMs from people a user may not know are routed to a separate inbox by default; only age-assured adults can modify this setting.
- Friend request alerts: People will receive warning prompts for friend requests from users they may not know.
- Stage restrictions: Only age-assured adults may speak on stage in servers.
Discord notes it previously launched a teen-by-default experience in the UK and Australia last year, and says this global rollout builds on that approach to deliver consistent protections worldwide.
Giving teens a seat at the table: Discord Teen Council
Along with the safety updates, Discord also announced recruitment for its inaugural Discord Teen Council, a teen advisory body intended to bring authentic teen perspectives into how Discord shapes their experience.
Discord says the Teen Council will consist of 10–12 teens and will help inform future product features, policies, and educational resources.
- Who can apply: Teens ages 13–17
- Apply by: May 1, 2026
The bigger picture
Discord says these updates build on its broader safety ecosystem, including tools and resources such as Family Center, Teen Safety Assist, a Warning System, and more.
Whether you’re a parent, a teen user, or an adult who uses Discord for gaming communities and group chats, the headline is simple: the default experience is becoming more restrictive, and adult access will increasingly depend on age assurance.
Source: PRNewswire
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The Knowledge
Google Reclaims No. 1 in Kellogg’s 2026 Super Bowl Ad Review
Google’s “New Home” ad topped the Kellogg School’s Super Bowl Advertising Review, praised for its emotional storytelling and clear product value. It marks Google’s fourth win. Other notable performers included Anthropic and Novartis. In contrast, Coinbase and ai.com struggled due to unclear brand connections. AI and health advertising trends emerged prominently in 2026.

Google is back on top in one of the most-watched postgame scorecards in marketing.
The Kellogg School of Management announced that Google Gemini earned the No. 1 ranking in the 22nd Kellogg School Super Bowl Advertising Review, thanks to its emotional “New Home” spot—an ad built around the idea that AI can support life transitions through creativity and human connection. Kellogg says this marks the fourth time Google has taken the top spot in the panel’s rankings.
Not every advertiser had a good night. Kellogg’s review also called out Coinbase and ai.com for low grades, with panelists criticizing unclear brand linkage and fuzzy value propositions.
Why Google’s “New Home” ad won
According to Kellogg, Google’s top-ranked spot stood out for balancing two things that are hard to pull off in a Super Bowl window:
- Emotional storytelling that feels human
- A clear demonstration of product value
“This ad captures what Google has historically done best: pairing genuine emotional storytelling with a clear illustration of how the product fits naturally into people’s lives,” said Tim Calkins, clinical professor of marketing and co-lead of the Kellogg School Super Bowl Advertising Review. Co-lead Derek Rucker added that it feels like a modern evolution of that approach rather than a departure.
The review also notes the ad echoed the spirit of Google’s iconic “Parisian Love” spot from 2009—offering a nostalgic reminder of what has long defined the brand while updating it for a new era of AI-powered tools.
Other top performers (and why they landed)
Kellogg’s panel also gave strong marks to:
- Anthropic’s Claude for “Can I get a six pack quickly?”
- Novartis for “Relax Your Tight End”
Rucker highlighted Anthropic’s advantage in a crowded AI category: the message was simple and clearly differentiated, which made it easier for viewers to understand what the brand is and why it matters.
The ads that fumbled: Coinbase and ai.com
On the other side of the rankings were ads that grabbed attention but didn’t connect the dots.
Kellogg said Coinbase aired a spot built around a karaoke-style use of a Backstreet Boys song, but the creative failed to establish a clear connection to the brand or its value proposition, resulting in a low rating from the panel.
ai.com also received a low grade, with panelists left unclear on what the product actually offered. “When you’re advertising new technologies, there’s a lot to learn from classic brand building,” Calkins said, adding that ai.com is a good example of what can go wrong when viewers are still wondering what the product is after the ad ends.
The bigger trend: AI wasn’t just a theme—it was the stage
Kellogg’s review makes it clear that artificial intelligence dominated Super Bowl advertising in 2026, both as a subject of brand storytelling and as a creative tool.
Brands including Microsoft, Amazon, and Genspark used the Super Bowl stage to define how their technologies fit into everyday life, ranging from emotional narratives to more functional demonstrations of performance and productivity. Meta returned with two spots highlighting its AI-powered eyewear, emphasizing the product’s “athletic intelligence.”
AI also played a role behind the scenes: Svedka said its spot featuring dancing robots was primarily created using AI.
Celebrity + nostalgia still work—if the brand is clear
As has become tradition, celebrity power was on full display, with brands stacking household names to break through the clutter. Kellogg also noted that nostalgia continued to be a reliable creative lever, with several brands tapping into 1990s pop culture to connect with millennial audiences.
“Many advertisers appeared to be playing it safe this year. Nostalgia and well-liked celebrities are two of the most reliable ways to do that,” Calkins said. The catch: familiar faces and throwback references can be a shortcut to attention, but they still need to be paired with a clear brand message to be truly effective.
Health advertising surged (including GLP-1 debuts)
Another shift Kellogg highlighted: a remarkable number of health-focused Super Bowl spots, covering everything from hydration and fiber intake to caffeine consumption and access to care.
Weight-loss medications were especially prominent, with Novo Nordisk (Wegovy), Ro, and Eli Lilly (Zepbound) all spotlighting their GLP-1 offerings. Rucker said Super Bowl ads have to entertain and educate at the same time—and he credited Novartis with striking that balance particularly well.
How Kellogg grades the ads: ADPLAN
The Kellogg School Super Bowl Advertising Review uses an academic framework known as ADPLAN to evaluate the strategic effectiveness of Super Bowl spots. The acronym helps viewers grade ads based on:
- Attention
- Distinction
- Positioning
- Linkage
- Amplification
- Net Equity
A full list of the rankings is available through Kellogg. To learn more, visit https://www.kellogg.northwestern.edu/news-events/super-bowl.aspx.
Source: PRNewswire
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Entertainment
Philly theaters unite to stage 3 plays by Pulitzer-winning playwright James Ijames
James Ijames, 2022 Pulitzer Prize winner for “Fat Ham,” is celebrated with a Citywide Pass in Philadelphia, offering access to three of his plays across different theaters. This initiative fosters collaboration among local theaters and showcases Ijames’ unique ability to create nuanced, character-driven narratives that explore complex queer and Black identities.

Bess Rowen, Villanova University
Most theater subscriptions offer a patron access to a single theater’s season. But Philadelphia’s new Citywide James Ijames Pass provides tickets to three James Ijames – pronounced EYE-ms, rhymes with “chimes” – plays at three theaters in Philadelphia. Subscribers will also get one mustard-colored beanie, one of Ijames’ signature accessories.
The full pass, which costs US$130, includes tickets for the Arden Theatre’s “Good Bones,” which premiered Jan. 22 and runs through March 22, the Wilma Theater’s “The Most Spectacularly Lamentable Trial of Miz Martha Washington,” which runs March 17 to April 5, and the Philadelphia Theatre Company’s “Wilderness Generation,” a world premiere that runs April 10 to May 3. There is also a two-show pass for $90 without “Good Bones.”
I’m a theater theorist, historian and practitioner who has written about Ijames’ work before and after his 2022 Pulitzer Prize. I believe this landmark collaboration between three important Philadelphia theaters is a fitting celebration of a multi-hyphenate theater artist who continues to champion his longtime artistic home.
Actor, playwright, director
Ijames, 46, was born in North Carolina and attended Morehouse College in Atlanta, Georgia. He earned his Master of Fine Arts degree at Temple University and stayed in Philadelphia after graduating.
Notably, this playwright’s MFA is in the study of acting. Ijames is also a talented director, and he performed and directed at multiple theaters around Philadelphia before starting to work as a playwright. He was also a tenured professor of theater at Villanova University, where I had the privilege to work with him and watch his creative process before he moved to New York City in 2025 to run the playwriting concentration at Columbia University.
Ijames was already a local celebrity in Philly before winning the Pulitzer Prize for drama for “Fat Ham,” his Hamlet adaptation centered on a queer Black Hamlet named Juicy and the legacy of his father’s barbecue joint. The New York theater scene took notice of him when the National Black Theatre staged “Kill Move Paradise” in 2017. This haunting piece is set in limbo, where unarmed Black men who have been killed by police examine how they have come to this place and how society continues to enable this pattern.
Other Ijames plays include “White,” a satire of the art world that tells the story of a gay white male artist who hires a Black woman actor to pretend to have done his work to see if that makes a difference in how his art is viewed. “TJ Loves Sally 4Ever” sets Thomas Jefferson and Sally Hemings’ relationship on a college campus where “TJ” is a dean and Sally is a student. And “Reverie” is a chamber play, which is an intimate meditation with an earnest and somber tone. In it, the father of a recently deceased Black gay man comes to meet the man he believed was his son’s partner.
Most recently, in 2025, Ijames partnered with the Australian pop singer Sia on a musical called “Saturday Church.” It is a story about reconciling queer community and Christian faith, and relying on the support of family, both biological and chosen.
Charting new dramatic territory
Although his theatrical styles and genres vary, at his core, Ijames writes nuanced, character-driven works that revolve around interpersonal relationships. His plays are playgrounds for performers, particularly due to his ability to write complex queer Black characters.
Influential American playwright Suzan-Lori Parks notes in her 1994 essay “Elements of Style” that the conflict between Black people and white people is the default trope of how Black people have been represented onstage – by almost exclusively white playwrights – for most of U.S. theater history. Parks posits that a way to avoid this centering of white conflict in Black lives comes from new dramatic territory that depicts conflicts between Black people and anything else.
Ijames never sets his Black characters in opposition to white society alone. He also refuses to take up the tropes of LGBTQ identity as incompatible with religion, or the idea that characters can be only gay or straight. Instead, Ijames creates narratives with queer religious people and pansexual men whose identities are not sources of conflict.
The citywide pass
The plays in the citywide pass offer an exciting cross section of what makes Ijames’s work so vibrant.
“Good Bones” is the story of a now-affluent Black woman, Aisha, who moves back to her blue-collar hometown. Aisha might be from this working-class neighborhood, but her elaborate renovations and white-collar sensibilities make her return seem more like gentrification than homecoming, at least as far as her local contractor can see.
“Miz Martha” follows the titular Martha Washington through a fever-dream-inspired trial in her final moments, as enslaved people care for her while knowing her death means their freedom.
And “Wilderness Generation” follows five cousins reunited in the U.S. South after many years apart, ready to talk about the secrets from their pasts.
With theater’s ever-changing and unstable financial landscape, I believe the Citywide James Ijames Pass is an exciting new subscriber model. The collaboration highlights Philadelphia’s theatrical talent and banks on local theaters working together to build audiences instead of treating each other as competition – a new development that could change how regional theater scenes operate.
Bess Rowen, Assistant Professor of Theatre, Villanova University
This article is republished from The Conversation under a Creative Commons license. Read the original article.
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