Entertainment
What Amazon MGM’s creative control over the James Bond film franchise means for the future of 007

Colin Burnett, Washington University in St. Louis
James Bond was front and center at the 2025 Academy Awards – and in a somewhat curious way.
In a musical number, Lisa of Blackpink, Doja Cat and Raye sang the Bond theme songs “Live and Let Die,” “Diamonds Are Forever” and “Skyfall,” respectively. No Bond films had been nominated for an award, and none of these singers has a connection to the Bond franchise, though they did all recently collaborate on the single “Born Again.”
The strange exercise felt less like a celebration and more like a big flashing question mark for a screen icon whose future has never felt more uncertain.
Since the shocking news dropped on Feb. 20, 2025, that Jeff Bezos’ Amazon MGM Studios would assume creative control over the James Bond film franchise, commentators and fans have wondered why.
Why would the Broccoli family, which has long held the rights to Bond movies through their company, EON, cede control of the film series to a tech partner they’ve been at odds with?
Two possibilities have emerged.
First, EON’s Michael G. Wilson and Barbara Broccoli, the stepson and daughter of legendary EON producer Albert R. “Cubby” Broccoli, may have reached a point of creative exhaustion. There could be something to this theory. According to Puck’s Matthew Belloni, the 83-year-old Wilson and 64-year-old Broccoli were having difficulty figuring out their next step after 2021’s “No Time to Die.”
A second reason could be Amazon’s impatience with EON. In December 2024, The Wall Street Journal reported that Barbara Broccoli balked when Amazon Studios executive Jennifer Salke proposed several Bond spinoff projects, including a Bond series with a female lead, for Prime Video. Perhaps frustrated with the stalemate, Amazon may have made Wilson and Broccoli an offer they couldn’t refuse to get them out of the way and get production of Bond content rolling.
The speculation is certainly intriguing. But a more central question shouldn’t be overlooked: the “what.”
What, precisely, has Amazon MGM acquired? And what can it actually do with the Bond story?
Breaking down the Bond rights
In my research on the 007 franchise, I’ve discovered that this property has never been a traditional film series.
Long before “Star Wars” launched in 1976 and the Marvel Cinematic Universe launched in 2008, Bond relied on a range of mediums to tell its story.
The Bond franchise began in 1953, not with a film but with a novel, Ian Fleming’s “Casino Royale.” One year later, “Casino Royale” was adapted for American TV as a live anthology show. Four years after that, in 1958, a popular Bond comic strip made its debut.
It was only in 1962, with “Dr. No,” starring Sean Connery, that the now-iconic film series began.
Since then, James Bond has been spun off into a children’s animated show, choose-your-own-adventure books, a “Young Bond” novel series, video games, a reality show, radio dramas and more.
Here’s what’s crucial: With its new deal, Amazon MGM has a controlling stake only in the rights that EON holds. EON has licensed the right to produce future films and TV shows from Fleming since 1961. EON secured worldwide merchandising rights in 1964 and production rights to video games in the early 1990s.
Other 007 media – the literary, comic and audio series – are managed by the Fleming Estate and Ian Fleming Publications.
The James Bond media franchise is what I call a shared rights and licensing network.
No one company controls all of the Bond rights, and no one company produces all of Bond media. Though this arrangement is a complicated one, the sharing and licensing of rights has allowed Bond to emerge as a lucrative and fecund product line. According to my calculations, it now boasts over 330 original stories in 72 years of media production.
In other words, Bond is much more than the 25 films released by EON.
James Bond’s many lives
Until now, rights sharing and licensing have ensured that the Bond franchise remains creatively distinct from “Star Wars” and Marvel.
The companies that produce these series – LucasFilm and Marvel Studios – are owned by The Walt Disney Company. With their rights pooled under one corporate entity that also oversees all production, “Star Wars” and Marvel have been able to drive toward high levels of creative consistency and unity among their stories. Across films, TV, comics and video games, “Star Wars” and Marvel aspire to what media specialists call “transmedia storytelling.”
By sharing rights, the Bond franchise has arrived at a very different type of storytelling, one that fragments the story and multiplies the James Bonds to be experienced across distinct media. The effect isn’t transmedia storytelling, or even a Marvel-style multiverse. In Bond, characters can’t cross over to alternate realities and meet other versions of themselves.
James Bond exists in many different worlds and leads many different lives.
To name a few: There’s the Bond of Fleming’s 1950s and 1960s novels, who loses his first love, Vesper Lynd, and hunts down her killers, who are members of SMERSH, the assassination arm of Soviet intelligence agencies. Fleming’s Bond also lives on in the novels of Kingsley Amis and John Gardner, which were published in the 1970s and 1980s.
There’s EON’s silver screen Bond, who, from 1962 to 2002, never falls in love with Vesper, but loses his wife, Tracy di Vicenzo, to the crime syndicate SPECTRE and remains scarred by the loss. And in the modern era, there’s the Bond who appears in author Samantha Weinberg’s “Moneypenny Diaries.” Published from 2005 to 2008, the series depicts a version of Bond who has retired to a small Scottish isle with his lover, MI6’s Miss Moneypenny.
The effect of Bond’s shared structure is what I dub “threaded storytelling.” The novels present various versions of Bond’s life, at different points in history. The film series creates two of its own. The comic series offers yet more lives of 007.
Each version of Bond runs alongside the others in the market, focusing on a Bond character who exists only within his unique story world. This gives fans an unpredictable, ever-expanding canon of stories to follow and even compare, like one grand spot-the-difference game in time.
Where next for Bond?
The deal between Amazon MGM and EON awaits regulatory approval in the U.S. and U.K.
If it goes through, Amazon MGM will have a strong property on its hands. Over the decades, EON has reinforced certain elements to the character and the story: James Bond is a debonair hitman. MI6 chief M gives him high-stakes missions. MI6 armorer Q fits him with the latest gadgets. And Bond lives large, enjoying beautiful women, fine dining, Savile Row fashions and Omega timepieces.
Amazon MGM is unlikely to tinker with these Bondian elements. They’re also likely to preserve the movies’ “Bond formula” – the gun barrel visual that kicks off each film, elaborately designed credit sequences, film-specific theme songs, and the closing title card that reads, “James Bond Will Return.”
Yet some fans fear that Amazon MGM will develop “woke” storylines. Others foresee the product being diluted with countless streaming spinoff series.
To me, the more intriguing possibility is whether Amazon will try to create a more unified Bond universe, akin to the Marvel Cinematic Universe. Yes, the Fleming Estate will continue to manage the novels, comics and radio. But with creative control over EON’s rights, Amazon MGM could, in theory, develop an elaborate transmedia strategy never before explored in this franchise.
A relaunched film series, perhaps serving as Amazon MGM’s “mothership,” would feed into satellite series in video games and streaming shows. These games and shows, in turn, would tie into and expand the universe of the films.
Were that to happen, the Bond franchise would truly enter a new phase and risk losing much of the creative flexibility it’s possessed in the past.
Colin Burnett, Associate Professor of Film and Media Studies, Washington University in St. Louis
This article is republished from The Conversation under a Creative Commons license. Read the original article.
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Entertainment
Vision Films Sets Jan. 13 TVOD Release for Joan Collins Whodunnit A Murder Between Friends
Vision Films will release Joan Collins-led whodunnit A Murder Between Friends on transactional VOD Jan. 13, 2026, across major U.S./Canada platforms.

The company announced a North American transactional VOD release for A Murder Between Friends on Jan. 13, 2026, via a deal with Scott J. Jones and Artist View Entertainment. The “murder-com” feature stars — and is produced by — Dame Joan Collins (Dynasty), with Mark Rozzano writing and producing and Jacob Young and Trent Garrett co-directing.
The film was shot on location at Úsobí Castle in the Czech Republic and leans into classic country-estate mystery energy: six friends on vacation, one of them murdered, and everyone suddenly a suspect.
Synopsis (official): When six friends vacation at the country estate of a legendary true-crime TV star (Collins), the last thing they expect is to find one of their own murdered. Everyone is a suspect as they try to determine who among them would have the means, motive, and opportunity. As tensions grow, they enlist the aid of their celebrity sleuth hostess to uncover the truth before the killer can strike again.
The cast includes Nadia Bjorlin, Jacob Young, Trent Garrett, Toby-Alexander Smith, Simon Cotton, India Thain, Hana Vagnerová, Jim Borstelmann, and internet personality Espen Hatleskog (IG’s @pilotviking).
Vision Films CEO Lise Romanoff called it a twist-heavy mystery that keeps flipping expectations, with Collins bringing “authenticity and humor for a suspense-filled ride.”
Trailer: https://youtu.be/eUdW9Jt_rxw
Where to watch: A Murder Between Friends will be available on most major streaming and cable platforms across the U.S. and Canada on Jan. 13, 2026. Pre-orders are live on iTunes/Apple TV (US, CA) and Vudu/Fandango at Home (US).
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streaming series and movies
Hulu picks up ‘The Toxic Avenger’ for January streaming debut
Hulu has acquired streaming rights to the cult classic The Toxic Avenger, set to premiere on January 8, 2026. Directed by Macon Blair, it stars Peter Dinklage and features a notable cast. The film addresses themes of justice while contributing to philanthropic efforts in medical debt.

Hulu is adding a new cult-leaning superhero to its lineup. Cineverse (Nasdaq: CNVS) announced that Hulu has acquired streaming rights to The Toxic Avenger, with the film set to make its SVOD premiere on Thursday, Jan. 8, 2026.
The action-comedy/horror title has already built strong buzz with critics and genre fans, including an 86% score on Rotten Tomatoes, according to Cineverse.
A reboot with a stacked cast
Written and directed by Macon Blair (I Don’t Feel at Home in This World Anymore), The Toxic Avenger features an ensemble cast led by Peter Dinklage as Winston Gooze, a downtrodden janitor whose life changes after a catastrophic toxic accident.
Cineverse highlighted additional cast members including Kevin Bacon, Elijah Wood, Jacob Tremblay, and Taylour Paige.
What the story is about
The film follows Winston Gooze after he’s transformed into a new kind of radioactive hero: the Toxic Avenger. Now “Toxie” must go from outcast to savior, taking on corporate overlords and corrupt forces while trying to protect his son, his friends, and his community.
In Cineverse’s words: in a world where greed runs rampant, “justice is best served radioactive.”
A campaign with real-world impact
Beyond the film’s critical reception, Cineverse credited the movie’s campaign with helping eliminate more than $15 million in medical debt for over 10,000 people, in partnership with Undue Medical Debt.
Where it goes after Hulu
Cineverse said Hulu’s debut will be part of an exclusive window. After that, the film is expected to become available on other SVOD and FAST platforms, including Cineverse’s horror-focused streaming brand Screambox.
For viewers who don’t want to wait, Cineverse noted the film is currently available to rent (TVOD) or purchase digitally and on physical media.
About Cineverse
Cineverse describes itself as a “next-generation entertainment studio” that distributes more than 71,000 films, series, and podcasts, and includes properties such as Bloody Disgusting and a network of streaming fandom channels.
What to watch for
For Hulu subscribers, The Toxic Avenger could be a notable early-2026 add—especially for fans of horror-comedy, offbeat superhero stories, and cult franchises getting modern reboots.
Premiere date: Thursday, Jan. 8, 2026
Platform: Hulu
Source: PRNewswire (Cineverse), Jan. 6, 2026 — Read the release
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toys and kids electronics
Harry Potter x Care Bears Plush Collection Casts a Spell on Fans for 25th Anniversary Year
Basic Fun! unveils a Harry Potter x Care Bears plush collection for the 25th anniversary, featuring all four Hogwarts houses in 8-inch and 12-inch sizes.

Two pop-culture comfort zones are colliding in the best way this spring: Basic Fun! has teamed up with Warner Bros. Discovery Global Consumer Products to launch a Harry Potter x Care Bears plush collection celebrating Harry Potter’s 25th Anniversary in 2026.
The crossover brings Hogwarts house pride to Care-A-Lot, with limited-edition Care Bears styled for Gryffindor, Hufflepuff, Ravenclaw, and Slytherin—built for collectors, longtime fans, and anyone who wants a little extra loyalty, compassion, and friendship on their shelf (or in their arms).
What’s in the Harry Potter x Care Bears collection?
The collection arrives in two sizes, each packed with house-specific details and anniversary touches.
12-inch Plush Hoodie Assortment
These larger bears come dressed for maximum cozy: super-soft mascot hoodies, Hogwarts house robes, and iconic house scarves in matching colors.
- Gryffindor House Tenderheart Bear
- Hufflepuff House Love-a-Lot Bear
- Ravenclaw House Wish Bear
- Slytherin House Grumpy Bear
Each 12-inch bear also features the Harry Potter 25th anniversary logo on their paw.
MSRP: $17.99 each (or $34.99 for a 2-pack)
8-inch House Bears Plush Assortment
Smaller, collectible, and ready for adventures, the 8-inch “besties” include house robes, scarves, and a house crest, plus a paw design that blends classic Care Bears charm with the Harry Potter anniversary mark.
- Gryffindor House Tenderheart Bear
- Hufflepuff House Funshine Bear
- Ravenclaw House Grumpy Bear
- Slytherin House Good Luck Bear
MSRP: $9.99 each
Why this crossover works
Basic Fun! says the goal was to connect two worlds that already share a common thread: comfort, imagination, and characters that fans stick with for decades.
“As the iconic Harry Potter franchise celebrates 25 Years of Magic, in honor of the first film in the series, we are beyond excited to connect the worlds of Care-A-Lot and Hogwarts for an enchanting crossover that’s rich in character details and filled with heart,” said Lisa Doiron, Vice President of Global Brand Marketing at Basic Fun!
Cloudco Entertainment echoed that multi-generational appeal.
“Care Bears and Harry Potter have a unique ability to connect with fans of all ages,” said Robert Prinzo, Head of Global Licensing at Cloudco Entertainment. “Bringing them together was a fun and meaningful way to celebrate imagination, magic, and the comfort these brands have offered for decades.”
When and where to buy
According to the announcement, the Harry Potter x Care Bears plush are launching worldwide this spring, rolling out at retailers across North America, the UK, and the EU. Fans can also find them at major toy retailers starting this month.
For updates, follow @CareBears.
The bigger picture: 25 years of Harry Potter magic
The plush drop lands during a milestone year for the franchise, which continues to expand across films, stage productions, games, location-based experiences, and consumer products—with an HBO Original TV series based on the Harry Potter books also on the way.
If you’re the type who still knows your house without thinking about it—or you grew up with belly badges and Care-A-Lot life lessons—this collection feels like a collectible love letter to both.
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