Foodie News
How beef became a marker of American identity
Beef is central to American identity, history, and culture, leading to significant consumption and environmental impacts, while efforts to promote sustainable practices and alternative diets are emerging.

Hannah Cutting-Jones, University of Oregon
Beef is one of America’s most beloved foods. In fact, today’s average American eats three hamburgers per week.
American diets have long revolved around beef. On an 1861 trip to the United States, the English novelist Anthony Trollope marveled that Americans consumed twice as much beef as Englishmen. Through war, industry, development and settlement, America’s love of beef continued. In 2022, the U.S. as a whole consumed almost 30 billion pounds (13.6 billion kilograms) of it, or 21% of the world’s beef supply.
Beef has also reached iconic status in American culture. As “Slaughterhouse-Five” author Kurt Vonnegut once penned, “Being American is to eat a lot of beef, and boy, we’ve got a lot more beef steak than any other country, and that’s why you ought to be glad you’re an American.”
In part, the dominance of beef in American cuisine can be traced to settler colonialism, a form of colonization in which settlers claim – and then transform – lands inhabited by Indigenous people. In America, this process centered on the systemic and often violent displacement of Native Americans. Settlers brought with them new cultural norms, including beef-heavy diets that required massive swaths of land for grazing cattle.
As a food historian, I am interested in how, in the 19th century, the beef industry both propelled and benefited from colonialism, and how these intertwined forces continue to affect our diets, culture and environment today.
Cattle and cowboys
Beginning in the 16th century, the first Europeans to settle across the Americas – and later, Australia and New Zealand – brought their livestock with them. A global economy built on appropriated Indigenous territories allowed these nations to become among the highest consumers and producers of meat in the world.
The United States in particular tied its burgeoning national identity and westward expansion to the settlement and acquisition of cattle-ranching lands. Until 1848, Arizona, California, Texas, Nevada, Utah, western Colorado and New Mexico were part of Mexico and inhabited by numerous tribes, Indigenous cowboys and Mexican ranchers.
The Mexican-American War, which lasted from 1846-48, led to 525,000 square miles being ceded to the United States – land that became central to American beef production. Gold, discovered in the northern Sierra by 1849, drew hundreds of thousands more settlers to the region.
The desire for cattle-supporting land played an integral role in the systematic decimation of bison populations, as well. For thousands of years, Native Americans relied on bison for physical and cultural survival. At least 30 million roamed the western United States in 1800; by 1890, 60 million head of cattle had taken their place.
Beef replaces bison
It is no coincidence that the rise of an extensive and powerful American beef industry coincided with the near-elimination of bison across the United States.
Bison populations were already in steep decline by the mid-1800s, but after the Civil War, as industrialization transformed transportation, communication and mass production, the U.S. Army actively encouraged the wholesale slaughter of bison herds.
In 1875, Philip Sheridan, a general in the U.S. Army, applauded the impact bison hunters could have on the beef industry. Hunters “have done more in the last two years, and will do more in the next year, to settle the vexed Indian question, than the entire regular army has done in the last forty years,” Sheridan said. “They are destroying the Indians’ commissary … (and so) for a lasting peace, let them kill, skin and sell until the buffaloes are exterminated. Then your prairies can be covered with speckled cattle.”
In 1884, with no hint of irony, the U.S. Department of Indian Affairs constructed a slaughterhouse on the Blackfeet Reservation in Montana and required tribal members to provide the factory’s labor in exchange for its beef.
By 1888, New York politician and sometimes rancher Theodore Roosevelt described Western stockmen as “the pioneers of civilization,” who with “their daring and adventurousness make the after settlement of the region possible.” Later, during Roosevelt’s presidency – from 1900 to 1908 – the U.S. claimed another 230 million acres of Indigenous lands for public use, further opening the West to ranching and settlement.
The Union Stock Yards in Chicago, the most modern slaughterhouse of the era, opened on Christmas Day in 1865 and marked a turning point for industrial beef production. No longer delivered “on the hoof” to cities, cattle were now slaughtered in Chicago and sent East as tinned meat or, after the 1870s, in refrigerated railcars.
Processing over 1 million head of cattle annually at its height, the Union Stock Yards, a global technological marvel and international tourist attraction, symbolized industrial progress and inspired national pride.
Where’s the beef?
By the turn of the 20th century, beef was solidly linked to American identity both at home and globally. In 1900, the average American consumed over 100 pounds of beef per year, almost twice the amount eaten by Americans today.
Canadian food writer Marta Zaraska argues in her 2021 book “Meathooked” that beef became a key part of the American origin myth of rugged individualism that was emerging at this time. And cowboys, working the grueling cattle drives, came to embody values linked to the frontier: self-reliance, strength and independence.
Popular for decades as a street food, America’s proudest culinary invention – the hamburger – debuted at the St. Louis World’s Fair in 1904 alongside other novelties such as Dr. Pepper and ice cream.
After World War II, suburban markets and fast-food chains dominated the American foodscape, where beef burgers reigned supreme. By the end of the century, more people around the globe recognized the golden arches of McDonald’s than the Christian cross.
At the same time, national programs reinforced food insecurity for Native Americans. In efforts to eventually dissolve reservations and open these lands to private development, for example, in 1952 the U.S. government launched the Voluntary Relocation Program, in which the Bureau of Indian Affairs persuaded many living on reservations to move to cities. The promised well-paying jobs did not materialize, and most of those who relocated traded rural for urban poverty.
The true cost of a burger

Policies encouraging settler colonialism ultimately led to more sedentary lifestyles and a dependence on fast, convenient and processed foods – such as hamburgers – regardless of the individual or environmental costs.
In recent decades, scientists have warned that industrial meat production, and beef in particular, fuels climate change and leads to deforestation, soil erosion, species extinction, ocean dead zones and high levels of methane emissions. It is also a threat to biodiversity. Nutritionist Diego Rose believes the best way “to reduce your carbon footprint (is to) eat less beef,” a view shared by other sustainability experts.
As of January 2022, about 10% of Americans over the age of 18 considered themselves vegetarian or vegan. Another recent study found that 47% of American adults are “flexitarians” who eat primarily, but not wholly, plant-based diets.
At the same time, small-scale farmers and cooperatives are working to restore soil health by reintegrating cows and other grazing animals into sustainable farming practices to produce more high-quality, environmentally friendly meat.
More encouraging still, tribes in Montana – Blackfeet Nation, Fort Belknap Indian Community, Fort Peck Assiniboine and Sioux Tribes, and South Dakota’s Rosebud Sioux – have reintroduced bison to the northern Great Plains to revive the prairie ecosystem, tackle food insecurity and lessen the impacts of climate change.
Even so, in the summer of 2024, Americans consumed 375 million hamburgers in celebration of Independence Day – more than any other food.
Hannah Cutting-Jones, Assistant Professor, Department of Global Studies; Director of Food Studies, University of Oregon
This article is republished from The Conversation under a Creative Commons license. Read the original article.
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Food and Beverage
Papa Johns and Google Cloud Reimagine the Future of Food Ordering to Better Serve Customers
Papa Johns is partnering with Google Cloud to roll out an AI-powered omnichannel ordering system using Gemini Enterprise for Customer Experience, bringing voice and text ordering to apps, web, phone, kiosks and in-car systems.
american pepperoni pizza with chilli pepper and parmesan cheese
Papa Johns and Google Cloud Reimagine the Future of Food Ordering to Better Serve Customers
Papa Johns is betting big on AI-powered convenience.
At NRF 2026 in New York, the pizza chain announced a major transformation of its digital ordering experience—aimed at delivering faster ordering, improved accuracy, and real-time personalization for its 150 million-plus customers worldwide. The update is powered by Google Cloud’s newly expanded AI solution, the Food Ordering agent, part of Gemini Enterprise for Customer Experience. The key takeaway: Papa Johns is the first restaurant brand to bring these new omnichannel ordering capabilities to market—moving beyond basic chatbots and into what Google Cloud calls the era of agentic commerce, where AI doesn’t just answer questions, it actively completes tasks and improves outcomes.From chatbot to “agentic” ordering
Food Ordering agent is designed to unify voice and text ordering across the places customers already interact with the brand—without forcing them to repeat themselves or start over when they switch channels. Instead of treating app ordering, phone ordering, kiosks, and in-car systems as separate experiences, the platform supports high-quality voice AI agents across:- Mobile apps
- Websites
- Telephones
- Kiosks
- In-car systems
What Papa Johns is building with Google Cloud
Papa Johns says the new system is designed to make ordering “faster, smarter, and more seamless than ever before.” The company’s Chief Digital and Technology Officer, Kevin Vasconi, framed it as more than a product refresh.“Papa Johns is a digitally-driven business and, as such, one of our strategic priorities is investing in our technology to deliver a more seamless experience across our assets and owned channels, better connect with our customers, and support greater efficiency across our operations by leveraging data and AI,” Vasconi said. “We’re using Google Cloud’s Food Ordering agent to reimagine what’s possible for our customers. This isn’t just an app update; it’s a fundamental shift in how our customers interact with our brand digitally, making it faster, smarter, and more seamless than ever before.”The new capabilities focus on three areas that tend to create the most friction in food ordering: deals, complex orders, and repeat purchases.
Intelligent Deal Wizard: fewer abandoned carts, more confidence
One of the most common reasons customers abandon carts is uncertainty—Did I pick the best deal? Is there a better promo code? Papa Johns’ Intelligent Deal Wizard is positioned as a personal concierge that automatically applies the best value combinations. The benefit is twofold:- Customers spend less time hunting for discounts
- Papa Johns reduces cart abandonment and builds loyalty through instant value
Advanced Voice & Group Ordering: making complex orders easier
Group orders are where ordering systems often break down: multiple people, multiple changes, special instructions, and constant edits. Papa Johns’ Advanced Voice & Group Ordering is built to capture that revenue without requiring human intervention. By handling natural language nuances and real-time modifications, the system aims to improve order accuracy even when the request is complicated—exactly the kind of scenario where mistakes can lead to refunds, remakes, and lost customers.No-tap reordering for Papa Rewards customers
Pizza ordering is often habitual. Many customers reorder the same items, especially loyal customers. With the new experience, the agent can identify returning Papa Rewards members and proactively ask if they want to reorder their most recent purchase. That no-tap flow matters because it shortens the distance between intent and checkout—turning a routine craving into a completed order in seconds.Why it matters: omnichannel is now the expectation
Google Cloud’s Carrie Tharp, vice president of global solutions and industries, described the shift as a move beyond the chatbot era.“The retail industry is entering the era of agentic commerce, where AI is an engine for business value,” Tharp said. “By being the first to deploy our omnichannel Food Ordering agent, Papa Johns is moving beyond the chatbot era to create a fluid, intelligent experience that meets hungry customers wherever they are, whether they are in their car, on an app, or at a kiosk.”That’s the core point: customers don’t think in channels. They think in outcomes.
- Ordering hands-free while driving
- Reordering in one step from the couch
- Using a kiosk quickly while picking up
What’s next
Papa Johns will showcase the technology at the Google Cloud booth 5507 at NRF 2026: Retail’s Big Show in NYC, offering live demos to attendees. The company expects to roll out these capabilities to customers nationwide by the end of 2026.About Papa Johns
Papa John’s International, Inc. (Nasdaq: PZZA) opened in 1984 with one goal: BETTER INGREDIENTS. BETTER PIZZA. Papa Johns says it uses high-quality ingredients, including fresh, never frozen original dough made with six ingredients, real mozzarella cheese, and vine-ripened tomato sauce. The company operates more than 6,000 restaurants across approximately 50 countries and territories.About Google Cloud
Google Cloud provides AI, infrastructure, developer, data, security, and collaboration tools, offering an integrated AI stack built on planet-scale infrastructure and custom-built chips. Organizations in more than 200 countries and territories use Google Cloud as a technology partner.Resources
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Food and Beverage
Mix a Little Luck into Your Big Game Menu
Picture this: Your team is down three points, but the taste of victory is just one field goal away. Sometimes, all you need is a little luck and a whole lot of guac. Dip into good fortune this football season with help from this Good Luck Guac recipe.

Mix a Little Luck into Your Big Game Menu
(Family Features) Picture this: Your team is down three points, but the taste of victory is just one field goal away. Sometimes, all you need is a little luck and a whole lot of guac. After all, an estimated 250 million pounds of avocados are consumed during the Big Game each year, according to Hass Avocado Board Volume Data. That’s enough to fill 30 million football helmets with guac – but filling your belly instead is a win-win for good luck and great flavor. Dip into good fortune this football season with help from Avocado From Mexico’s Guac Guru, Rob Riggle, whose visionary Good Luck Guac recipe is ready to share just in time for the Big Game. Whether you’re in it for the football, the commercials or the snacks, this recipe can score major points with your entire crew.
Crafted for fans of every team, this bold, golden twist on a favorite football snack is infused with ingredients associated with good luck – edible gold flakes and pomegranate seeds – to get you through the most nail-biting moments of the game. The star ingredient is fresh, high-quality Avocados From Mexico that offer good taste, good nutrition, and good times. Beyond delicious dips, chips and lots of fun, hosting a watch party can also be a lot of work. Make sure your hosting duties don’t create interference or put you on the sidelines with these tips: Get a jumpstart on party prep. The day before the game, tidy up your space and prepare as much of the food as you can. For dishes best served fresh – like guac – take care of the ingredient prep, like chopping veggies. Create comfortable seating and viewing areas. For a watch party, you’ll want plenty of room for guests to sit comfortably where they can see the screen and have easy access to the guac. If there’s not enough space in the living room to fit everyone, consider bringing a TV to the kitchen so people can snack and watch at the same time. Know your guests. From non-alcoholic beverage options to additional entertainment like board games and kid-friendly activities, become a next-level party host by providing a setup tailored to your guests’ needs. One thing almost everyonecan agree on: Guac made with Avocados From Mexico can be the star of nearly any party’s snacking lineup. Make it your team’s lucky day with more game day recipes at AvocadosFromMexico.com/recipe.
Good Luck Guac
Recipe courtesy of Rob Riggle on behalf of Avocados From Mexico- 4 Avocados From Mexico, halved, pitted and peeled
- 1 tablespoon lime juice
- 1 tablespoon onion, minced
- 3 tablespoons pomegranate seeds
- 1/4 teaspoon salt
- 1 pinch edible gold leaf flakes
- In large bowl, mash avocados until chunky-smooth.
- Fold in lime juice, onion, pomegranate seeds and salt until well combined.
- Garnish with edible gold leaf flakes.
At our core, we at STM Daily News, strive to keep you informed and inspired with the freshest content on all things food and beverage. From mouthwatering recipes to intriguing articles, we’re here to satisfy your appetite for culinary knowledge.
Visit our Food & Drink section to get the latest on Foodie News and recipes, offering a delightful blend of culinary inspiration and gastronomic trends to elevate your dining experience. https://stmdailynews.com/food-and-drink/
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Food
What Are Comfort Foods—and Why Do We Crave Them?
Comfort foods go beyond taste—they offer emotional reassurance, cultural identity, and nostalgia. Learn why we crave them and how they connect us.
What Are Comfort Foods—and Why Do We Crave Them?
Food & Beverage | The Knowledge Comfort foods are more than just meals—they are emotional touchstones. From a bowl of chicken noodle soup to a plate of mac and cheese, comfort foods provide familiarity, warmth, and reassurance during moments of stress, illness, or nostalgia. While comfort foods vary by culture and personal experience, their purpose is universal: they make us feel grounded, safe, and connected.What Defines Comfort Food?
Although comfort foods differ from person to person, they often share common characteristics:- Familiar and nostalgic – Foods tied to childhood or family traditions
- Warm and filling – Soups, casseroles, stews, and baked dishes
- Emotionally satisfying – Comforting beyond physical hunger
- Rich in carbohydrates or fats – Which can influence mood-regulating chemicals in the brain
The Science Behind Comfort Foods
There is real science behind why comfort foods make us feel better. Carbohydrate-rich foods can increase the production of serotonin, a neurotransmitter that helps regulate mood and promote a sense of calm. Warm foods also play a role. Studies suggest that warmth can enhance feelings of safety and emotional comfort, which may explain why soups, stews, and hot meals are commonly craved during stressful times or colder seasons. In short, comfort foods don’t just satisfy hunger—they support emotional well-being.Comfort Foods Are Cultural
Every culture has its own version of comfort food, shaped by tradition, availability, and shared history:- United States: Mac and cheese, meatloaf, mashed potatoes
- Mexico: Tamales, pozole
- Italy: Pasta, lasagna
- Japan: Ramen, curry rice
- India: Dal with rice
Why We Turn to Comfort Foods
People often crave comfort foods during moments of emotional or physical vulnerability, including:- Stress or anxiety
- Illness or fatigue
- Homesickness
- Major life changes
- Celebrations and family gatherings
More Than a Meal
Comfort food isn’t about indulgence or nutrition alone—it’s about connection. These dishes link us to people, places, and moments that shaped us. That’s why comfort foods endure across generations, cultures, and changing trends. Comfort food doesn’t just feed the body. It feeds the moment.Related Reading
- Why We Crave Comfort Foods – Smithsonian Magazine
- Why Comfort Foods Comfort – Psychology Today
- Why Comfort Foods Make Us Feel Better – Harvard Health
- Comfort Food and Cultural Identity – National Geographic
- The Science Behind Comfort Foods – BBC Future
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