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Hard Rock International Encourages All to “LOVE OUT LOUD” this Pride Month
Hard Rock Honors Partnership with Multi-Platinum, Genre-Bending Artist Halsey with $250,000 Donation to LGBTQIA+ Causes via the Hard Rock Heals Foundation
Last Updated on July 3, 2024 by Daily News Staff
with New Limited-Edition Retail and Series of Global Events Throughout June with HALSEY
HOLLYWOOD, Fla. /PRNewswire/ — Hard Rock International is celebrating its ongoing support of the LGBTQIA+ community during Pride Month, bringing to life the brand’s core founding mottos, “Love All, Serve All” and “All Is One,” while encouraging allies everywhere to “Love Out Loud.” Throughout the month of June, Hard Rock is releasing limited-edition merchandise and participating in special activations and fundraising efforts in support of Hard Rock Heals Foundation®, the charitable arm of Hard Rock®, along with local charities and nonprofit partners that work tirelessly to serve and elevate LGBTQIA+ communities.
Recognizing Pride Month
“At Hard Rock, acts of service and authentic inclusion are engrained in our brand DNA and everyday mottos, ensuring that all Team Members and guests at our properties are treated with love and respect,” said Stephanie Piimauna, Senior Vice President and Chief Diversity & Inclusion Officer at Seminole Hard Rock. “As part of our commitment, we will continue to demonstrate allyship and amplify LGBTQIA+ voices in our local communities and around the world.”
Partnership with Halsey
To kick off Pride 2023, Hard Rock has announced a partnership with GRAMMY®-nominated, multi-platinum, genre-bending artist, Halsey – known for pushing creative boundaries, while influencing and impacting beyond music by advocating for important causes such as the LGBTQIA+ community. To celebrate the partnership and Pride Month, Hard Rock has pledged a minimum of $250,000 to the Human Rights Campaign and Outright International, via the Hard Rock Heals Foundation.
As part of the Pride Retail Collection, Halsey, who is a queer artist themself, has designed two co-branded Hard Rock x Halsey Signature Series Pride Edition T-shirts. Additionally, as part of the “Love Out Loud” campaign, Hard Rock will be hosting a private performance at Hard Rock Cafe London Old Park Lane, where the brand was founded. This VIP event will include a panel of notable guest speakers and an intimate performance by Halsey. Halsey will also donate special memorabilia to Hard Rock’s celebrated collection of more than 87,000 pieces, live during the event.
Following the private event at Old Park Lane, a special series of Halsey with String Ensemble Hard Rock Live shows will take place at Seminole Hard Rock Hotel & Casino Hollywood (June 24), Hard Rock Casino Northern Indiana (June 30) and Hard Rock Hotel & Casino Sacramento at Fire Mountain (July 2).
Limited-Edition Pride Retail Collection
In addition to the exclusive Halsey merchandise, Hard Rock is releasing a specially designed retail collection in honor of Pride Month, paying tribute to the brand’s “Love All, Serve All” and “All Is One” mottos. The uniquely designed, limited-edition merchandise, includes colorful Hard Rock t-shirts, bandanas, socks, cups, keychains and pins, of which a portion of proceeds will benefit LGBTQIA+ charities throughout the globe. The Pride 2023 retail collection is now available through July in stores and online at Rock Shops®.
Cafe Activations
Pride is a global celebration and declaration of love, which is why participating Hard Rock Cafes worldwide will be hosting a variety of local activations to proudly “Love Out Loud” alongside the LGBTQIA+ community. Activations will range from live performances to local Pride menus, customized playlists and more. Hard Rock Cafe will also participate as a sponsor in several Pride parades across the US and Europe, including those in New York City, London, Copenhagen, and Nice.
Love Out Loud Suites & Hotel Activations
Hard Rock Hotel properties around the world are partnering with notable LGBTQIA+ figures in their local communities to create exclusive experiences including one-of-a-kind curated suites, unique food and beverage offerings, entertainment experiences, Pride playlists, and community fundraising events.
In addition, Hard Rock Hotels is working with street artists known for integrating LGBTQIA+ themes in their art, to create meaningful paintings in select local communities where Hard Rock operates.
More than 70 percent of the 87,000 pieces of authentic music memorabilia on display at Hard Rock properties are dedicated to LGBTQIA+ artists and iconic moments in music history.
For additional information on how Hard Rock supports the LGBTQIA+ community and diversity, please visit www.hardrock.com/dei.aspx. Information on Hard Rock Heals Foundation can be found at www.hardrock.com/heals-foundation.aspx.
About Hard Rock Heals Foundation®:
The Hard Rock Heals Foundation is a registered 501(c)(3) charitable organization and oversees all philanthropic outreach for Hard Rock International. Music is energy; it stirs emotion, inspires, connects, and restores. The Hard Rock Heals Foundation exists to improve lives through the power of music. Since its inception in 1971, Hard Rock International has brought people together through the power of music. We have developed partnerships with artists ranging from emerging to iconic in support of charitable efforts around the world. The Hard Rock Heals Foundation provides grants and assistance to individuals whose goal is to heal through the power of music. Partnerships with like-minded, music-centric organizations allow Hard Rock Heals Foundation the opportunity to improve lives and promote wellness.
About Hard Rock®:
Hard Rock International (HRI) is one of the most globally recognized companies with venues in over 70 countries spanning 290 locations that include owned/licensed or managed Hotels, Casinos, Rock Shops®, Live Performance Venues and Cafes. HRI also launched a joint venture named Hard Rock Digital in 2020, an online sportsbook, retail sportsbook and internet gaming platform. Beginning with an Eric Clapton guitar, Hard Rock owns the world’s largest and most valuable collection of authentic music memorabilia at more than 87,000 pieces, which are displayed at its locations around the globe. Hard Rock Hotels has been honored by J.D. Power’s North America Hotel Guest Satisfaction Study as the number one brand in Outstanding Guest Satisfaction for two consecutive years, and among the top Upper Upscale Hotels for four consecutive years. HRI became the first privately-owned gaming company designated a U.S. Best Managed Company by Deloitte Private and The Wall Street Journal in 2021, and has since been honored threefold. Hard Rock was also honored by Forbes among the World’s Best Employers, as well as Best Employers for Women, Diversity and New Grads and a Top Large Employer in the Travel & Leisure, Gaming, and Entertainment Industry. In the 2022 Global Gaming Awards, Hard Rock was named Land-Based Operator of the Year for the second time in four years. In 2021, Hard Rock Hotels & Casinos received first place ranking in the Casino Gaming Executive Satisfaction Survey conducted by Bristol Associates Inc. and Spectrum Gaming Group for six of the last seven years. Hard Rock International currently holds investment grades from primary investment rating agencies: S&P Global Ratings (BBB) and Fitch Ratings (BBB). For more information on Hard Rock International, visit www.hardrock.com or shop.hardrock.com.
SOURCE Hard Rock International
The Bridge is a section of the STM Daily News Blog meant for diversity, offering real news stories about bona fide community efforts to perpetuate a greater good. The purpose of The Bridge is to connect the divides that separate us, fostering understanding and empathy among different groups. By highlighting positive initiatives and inspirational actions, The Bridge aims to create a sense of unity and shared purpose. This section brings to light stories of individuals and organizations working tirelessly to promote inclusivity, equality, and mutual respect. Through these narratives, readers are encouraged to appreciate the richness of diverse perspectives and to participate actively in building stronger, more cohesive communities.
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Beneath the Waves: The Global Push to Build Undersea Railways
Undersea railways are transforming transportation, turning oceans from barriers into gateways. Proven by tunnels like the Channel and Seikan, these innovations offer cleaner, reliable connections for passengers and freight. Ongoing projects in China and Europe, alongside future proposals, signal a new era of global mobility beneath the waves.

For most of modern history, oceans have acted as natural barriers—dividing nations, slowing trade, and shaping how cities grow. But beneath the waves, a quiet transportation revolution is underway. Infrastructure once limited by geography is now being reimagined through undersea railways.
Undersea rail tunnels—like the Channel Tunnel and Japan’s Seikan Tunnel—proved decades ago that trains could reliably travel beneath the ocean floor. Today, new projects are expanding that vision even further.
Around the world, engineers and governments are investing in undersea railways—tunnels that allow high-speed trains to travel beneath oceans and seas. Once considered science fiction, these projects are now operational, under construction, or actively being planned.

Undersea Rail Is Already a Reality
Japan’s Seikan Tunnel and the Channel Tunnel between the United Kingdom and France proved decades ago that undersea railways are not only possible, but reliable. These tunnels carry passengers and freight beneath the sea every day, reshaping regional connectivity.
Undersea railways are cleaner than short-haul flights, more resilient than bridges, and capable of lasting more than a century. As climate pressures and congestion increase, rail beneath the sea is emerging as a practical solution for future mobility.
What’s Being Built Right Now
China is currently constructing the Jintang Undersea Railway Tunnel as part of the Ningbo–Zhoushan high-speed rail line, while Europe’s Fehmarnbelt Fixed Link will soon connect Denmark and Germany beneath the Baltic Sea. These projects highlight how transportation and technology are converging to solve modern mobility challenges.
The Mega-Projects Still on the Drawing Board
Looking ahead, proposals such as the Helsinki–Tallinn Tunnel and the long-studied Strait of Gibraltar rail tunnel could reshape global affairs by linking regions—and even continents—once separated by water.
Why Undersea Rail Matters
The future of transportation may not rise above the ocean—but run quietly beneath it.
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STM Daily News
Chinamaxxing: The Viral Trend Turning Geopolitics Into Aesthetic Fantasy
A viral social media trend called “Chinamaxxing” is turning geopolitics into aesthetic comparison—revealing more about generational frustration than China itself.

At first glance, the videos seem harmless enough.
Clean subways gliding into spotless stations. Neon skylines glowing at night. Clips of high-speed trains, cashless stores, orderly crowds. Overlaid text reads something like, “Meanwhile in China…” or “They figured it out.”
This is “Chinamaxxing,” a loosely defined but increasingly visible social media trend where mostly young users frame China as a model of efficiency, stability, and modernity—often in contrast to life in the West.
What makes the trend notable isn’t just its subject, but its tone. Chinamaxxing is rarely explicit political advocacy. It’s not a manifesto. It’s a mood. Aesthetic admiration blended with subtle critique, delivered through short, visually compelling clips that invite comparison without context.
And that’s precisely why it has sparked debate.
What Is “Chinamaxxing,” Really?
Despite the provocative name, Chinamaxxing isn’t a coordinated movement or ideology. It’s better understood as an algorithm-driven pattern—a recurring style of content that rewards certain visuals and emotional cues.
Most Chinamaxxing content emphasizes:
- Infrastructure and urban design
- Technology embedded in daily life
- Perceived order and efficiency
- Implicit contrast with Western dysfunction
What it typically omits:
- Political repression and censorship
- State surveillance
- Limits on speech and dissent
- The lived diversity of Chinese experiences
The result is a highly curated portrayal—less about China as a nation, and more about what viewers want to believe is possible somewhere else.
Why It’s Gaining Traction Now
The rise of Chinamaxxing says as much about the West as it does about China.
For many young users, particularly Gen Z, the backdrop is familiar: rising housing costs, student debt, healthcare anxiety, political polarization, and a growing sense that institutions no longer function as promised.
In that environment, visually persuasive content showing order and functionality carries emotional weight. It offers relief from chaos—real or perceived.
Social platforms amplify this effect. Short-form video rewards clarity, contrast, and immediacy. A clean subway platform communicates more in five seconds than a policy analysis ever could. Nuance does not trend well. Aesthetics do.
The Social and Political Criticism
Critics argue Chinamaxxing crosses a line from curiosity into distortion.
By focusing exclusively on infrastructure and surface-level efficiency, the trend risks:
- Normalizing authoritarian governance through lifestyle framing
- Reducing political systems to consumer experiences
- Ignoring the tradeoffs that make such systems possible
Supporters counter that Western media has long flattened China into a single negative narrative, and that admiration for specific aspects of another society is not the same as endorsing its government.
Both perspectives, however, miss something important.
What the Trend Actually Reveals
Chinamaxxing isn’t primarily about China. It’s about disillusionment.
It reflects a generation that:
- Feels let down by existing systems
- Engages politics emotionally rather than institutionally
- Uses visual culture to express dissatisfaction indirectly
In this context, China becomes a projection surface—not because it is perfect, but because it appears functional.
That distinction matters.
Why This Matters
Chinamaxxing highlights how political understanding is evolving in the digital age. Governance is increasingly consumed not through debate or civic participation, but through comparison clips, memes, and aesthetics.
The risk isn’t admiration. It’s oversimplification.
When complex societies are reduced to visuals alone, public discourse loses depth. But when those visuals resonate, they also signal real unmet needs: stability, competence, and trust in institutions.
Ignoring that signal would be a mistake.
The STM Daily News Perspective
Chinamaxxing is not an endorsement, a conspiracy, or a joke. It is a cultural artifact—one that reflects generational anxiety, algorithmic storytelling, and the widening gap between expectations and reality.
The question it raises isn’t whether China is better.
It’s why so many people feel their own systems are no longer working.
Related Reading
- BBC News: China Coverage and Global Context
- The Atlantic: Technology, Media, and Internet Culture Analysis
- Pew Research Center: Global Attitudes and Political Perception
- The New York Times: China and International Affairs
- Brookings Institution: China Policy and Global Governance
More on This Topic from STM Daily News
Stay tuned to STM Daily News for more stories exploring internet culture, social media trends, and how digital platforms shape public perception. We’ll be publishing in-depth pieces that break down the societal impact of viral phenomena like Chinamaxxing, the psychology behind online political trends, and the evolving language of Gen Z culture.
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Fact Check: Did Mike Rogers Admit the Travis Walton UFO Case Was a Hoax?
A fact check of viral claims that Mike Rogers admitted the Travis Walton UFO case was a hoax. We examine the evidence, the spotlight theory, and what the record actually shows.
Last Updated on February 6, 2026 by Daily News Staff
In recent years, viral YouTube videos and podcast commentary have revived claims that the 1975 Travis Walton UFO abduction case was an admitted hoax. One of the most widely repeated allegations asserts that Mike Rogers, the logging crew’s foreman, supposedly confessed that he and Walton staged the entire event using a spotlight from a ranger tower to fool their coworkers.
So, is there any truth to this claim?
After reviewing decades of interviews, skeptical investigations, and public records, the answer is clear:
There is no verified evidence that Mike Rogers ever admitted the Travis Walton incident was a hoax.
Where the Viral Claim Comes From
The “confession” story has circulated for years in online forums and was recently amplified by commentary-style YouTube and podcast content, including popular personality-driven shows. These versions often claim:
Rogers and Walton planned the incident in advance
A spotlight from a ranger or observation tower simulated the UFO
The rest of the crew was unaware of the hoax
Rogers later “admitted” this publicly
However, none of these claims are supported by primary documentation.
What the Documented Record Shows
No Recorded Confession Exists
There is no audio, video, affidavit, court record, or signed statement in which Mike Rogers admits staging the incident.
Rogers has repeatedly denied hoax allegations in interviews spanning decades.
Even prominent skeptical organizations do not cite any confession by Rogers.
If such an admission existed, it would be widely referenced in skeptical literature and would have effectively closed the case. It has not.
The “Ranger Tower Spotlight” Theory Lacks Evidence
No confirmed ranger tower or spotlight installation matching the claim has been documented at the location.
No ranger, third party, or equipment operator has ever come forward.
No physical evidence or corroborating testimony supports this explanation.
Even professional skeptics typically label this idea as speculative, not factual.
Why Skepticism Still Exists (Legitimately)
While the viral claim lacks evidence, skepticism about the Walton case is not unfounded. Common, well-documented critiques include:
Financial pressure tied to a logging contract
The limitations and inconsistency of polygraph testing
Walton’s later use of hypnosis, which is controversial in memory recall
Possible cultural influence from 1970s UFO media
Importantly, none of these critiques rely on a confession by Mike Rogers, because none exists.
Updates & Current Status of the Case
As of today:
No new witnesses have come forward to confirm a hoax
No participant has recanted their core testimony
No physical evidence has conclusively proven or disproven the event
Walton and Rogers have both continued to deny hoax allegations
The case remains unresolved, not debunked.
Why Viral Misinformation Persists
Online commentary formats often compress nuance into dramatic statements. Over time:
Speculation becomes repeated as “fact”
Hypothetical explanations are presented as admissions
Entertainment content is mistaken for investigative reporting
This is especially common with long-standing mysteries like the Walton case, where ambiguity invites exaggeration.
Viral Claims vs. Verified Facts
Viral Claim:
Mike Rogers admitted he and Travis Walton staged the UFO incident.
Verified Fact:
No documented confession exists. Rogers has consistently denied hoax claims.
Viral Claim:
A ranger tower spotlight was used to fake the UFO.
Verified Fact:
No evidence confirms a tower, spotlight, or third-party involvement.
Viral Claim:
The case was “officially debunked.”
Verified Fact:
No authoritative body has conclusively debunked or confirmed the incident.
Viral Claim:
All skeptics agree it was a hoax.
Verified Fact:
Even skeptical researchers acknowledge the absence of definitive proof.
Viral Claim:
Hollywood exposed the truth in Fire in the Sky.
Verified Fact:
The film significantly fictionalized Walton’s testimony for dramatic effect.
Bottom Line
❌ There is no verified admission by Mike Rogers
❌ There is no evidence of a ranger tower spotlight hoax
✅ There are legitimate unanswered questions about the case
✅ The incident remains debated, not solved
The Travis Walton story persists not because it has been proven — but because it has never been conclusively explained.
Related External Reading
- Travis Walton UFO Incident – Wikipedia
- Travis Walton Interviews – Coast to Coast AM
- Fire in the Sky (1993) – IMDb
- MUFON – Mutual UFO Network Case Files
- NICAP – National Investigations Committee on Aerial Phenomena
- Skeptical Inquirer – Scientific Analysis of Paranormal Claims
- U.S. National Archives – UFO & Government Records
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