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COSMIC CRISP® APPLES & BOB’S RED MILL CELEBRATE THE START OF BAKING SEASON WITH “SWEETER TOGETHER” PROMOTION

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YAKIMA, Wash. /PRNewswire/ — It’s that delicious time of year where fall baking is a focus in kitchens everywhere, and apples take center stage as a star ingredient. To celebrate this sweet season, Cosmic Crisp® apples and Bob’s Red Mill paired up to host a fall baking giveaway and inspire consumers with recipes featuring both brands. The “Sweeter Together” promotion collected nearly 432,000 entries and garnered over 1.1 million social media impressions. Another highlight was hundreds of positive comments expressing enthusiasm for the partnership of the #7th best-selling apple in the United States – and the beloved brand known for its extensive line of baking products.

Proprietary Variety Management Cosmic Crisp x Bob s Red Mill Sweeter Together Release
Cosmic Crisp® and Bob’s Red Mill Celebrated the Start of the Fall Baking Season with a “Sweeter Together” Promotion

One lucky fan won a grand prize pack including an Ankarsrum original stand mixer, a Cosmic Crisp® branded cutting board and apples, plus a selection of Bob’s Red Mill products. Two other fans won a Finex cast iron pan, Cosmic Crisp® swag, apples and a variety of Bob’s Red Mill products.

The sweet lineup of recipes available on the Cosmic Crisp® website include:

  • Cosmic Crisp® Apple Pie Milkshake with Bob’s Red Mill Vanilla Shake Granola
  • Cosmic Crisp® Apple Tahini Cookie Skillet with Bob’s Red Mill Flour
  • Gluten-Free Salted Maple and Cosmic Crisp® Apple Spice Donuts with Bob’s Red Mill Oat Flour
  • Browned Butter & Cinnamon Oatmeal Cookies with Bob’s Red Mill Flour and Cosmic Crisp® Apple

Adding more baking inspiration and boosting the visibility of the “Sweeter Together” giveaway was an influencer partnership with Maria Koutsoginannis of Food by Maria. She shared a Pumpkin Apple Fritter recipe featuring Cosmic Crisp® with her 515,000 followers on Instagram and nearly 230,000 on TikTok. The posts earned thousands of engagements and drove hundreds of fans to enter the giveaway.

“This promotion celebrated our favorite time of year – the Cosmic Crisp® apple harvest and the official start of the fall baking season,” said Kathryn Grandy, Chief Marketing Officer for Proprietary Variety Management, the company who leads Cosmic Crisp® consumer marketing. “It was a delight to see our brand and Bob’s Red Mill come together to treat consumers with this amazing giveaway and deliciously memorable recipes. The pairing could not have been any sweeter!”

Cosmic Crisp® apples are available in all seasons in grocery stores across the country. To find them in your area, visit the Store Locator on CosmicCrisp.com

SOURCE Proprietary Variety Management

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Food and Beverage

‘What’s for Dinner?’

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Dinner

(Family Features) Answering the looming question, “What’s for dinner?” is a daily stressor for Millennial parents. While the majority of them said cooking dinners for their families is important (90%), they also dread having to figure out what to cook on a day-to-day basis (63%), based on insights from a survey conducted by Whirlpool brand. To make mealtime less stressful, most Millennial parents look for cooking appliances that are easy to clean (59%), easy to use (57%) and have fast cooking options (53%), such as the Whirlpool® Front Control Smart Electric Range with Air Cooking Technology. Learn more about the range at Whirlpool.com.

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Whirlpool


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Food and Beverage

Expand Your Menu with a Versatile Enchilada Recipe

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(Family Features) An easy recipe that can serve your family or a crowd is a perfect solution for any cookbook. Look no further than this Easy Enchilada Casserole, an ideal fit for family dinners or hosting a group when served as a dip. Visit Culinary.net to discover more versatile recipe ideas to keep on hand.

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Easy Enchilada Casserole

Recipe courtesy of “Cookin’ Savvy
Servings: 6 (12 as appetizer)

  • 1 pound ground beef
  • 1 tablespoon minced onion
  • 1 tablespoon garlic powder
  • 1 cup rice
  • 1 can (14 1/2 ounces) diced tomatoes
  • 1 can (10.7 ounces) enchilada sauce
  • 1 can (15 ounces) rinsed black beans
  • 1 can (15 ounces) whole corn
  • 1 1/2 cups shredded cheddar cheese, divided
  • 2 tablespoons mesquite seasoning
  • cilantro, for topping (optional)
  • green onions, for topping (optional)
  1. Heat oven to 350 F.
  2. In skillet, brown ground beef with minced onion and garlic powder. Drain and set aside.
  3. Cook rice according to package instructions.
  4. In casserole dish, mix meat, tomatoes, enchilada sauce, black beans, corn, rice, 1 cup cheddar cheese and mesquite seasoning. Bake, covered, 20 minutes.
  5. Top with remaining cheese, cilantro and green onions.

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SOURCE:
Culinary.net


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Food and Beverage

Show Your Love with a Special Sweet Dessert

Homemade desserts like Cheesecake Cookie Cups are a thoughtful way to show love. They can be made for special occasions or regular nights at home.

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sweet dessert

Show Your Love with a Special Sweet Dessert

(Family Features) Going above and beyond for your loved ones, whether it’s a special occasion or a regular night at home, can show just how much you care. Homemade desserts like these Cheesecake Cookie Cups offer a perfect way to make a delicious treat with love. Find more dessert ideas at Culinary.net.

Watch video to see how to make this recipe!

Cheesecake Cookie Cups
Recipe courtesy of “Cookin’ Savvy
Yield: 12 cups

  • 2          packages (16 ounces each) chocolate chip cookie dough

Whipping Cream:

  • 1          cup heavy cream
  • 2          tablespoons sugar

Filling:

  • 8          ounces cream cheese, softened
  • 1/2       cup powdered sugar
  • 1          cup whipping cream
  • crumbled cookies, for topping (optional)
  • sprinkles, for topping (optional)
  1. Heat oven to 350 F.
  2. In muffin tin, press three pieces of cookie dough into each muffin hole. Bake 15 minutes. Let cool 5 minutes then use shot glass and press into each hole. Let cool another 5 minutes and place on rack to cool completely.
  3. With hand mixer, mix heavy cream and sugar until it thickens then add cream cheese and powdered sugar; cream together. Spoon into cool cookie cups.
  4. If desired, use piping bag and pipe pretty edge around cup. Top with crumbled cookies or sprinkles, if desired.

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SOURCE:
Culinary.net


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