Food and Beverage
KFC Chicken Sandwiches Unlock Exclusive Diablo® IV In-Game Rewards for a Limited Time
Purchase any finger lickin’ good KFC Chicken Sandwich to access up to five in-game rewards
LOUISVILLE, Ky. /PRNewswire/ — Kentucky Fried Chicken® is making its KFC Chicken Sandwich even more craveable with a spicy new promotion tied to the highly anticipated new Diablo® IV video game. Now through 7/2*, customers who purchase any KFC Chicken Sandwich (classic or spicy, including combo options) on the KFC app or KFC.com will be eligible to unlock exclusive in-game rewards** in one of the most anticipated video games of the year. The exclusive in-game rewards include up to five battle cosmetics in KFC’s signature red and white brand colors, with each piece of equipment representing one Diablo class, to help gamers show off their style.


The KFC Chicken Sandwich is made up of a quarter-pound, double-breaded, Extra Crispy™ all-white meat chicken breast filet with crunchy, thick pickles, a freshly toasted buttery brioche bun and the perfect amount of the Colonel’s real mayo (classic) or the Colonel’s spicy sauce (spicy). Each sandwich is prepared when ordered, so it is served hot every time.
To develop its best chicken sandwich ever back in 2021, KFC’s food innovation team tested pickles with eight variations of thickness and collaborated with six different bakeries on more than 10 recipes to find the best ingredients to go along with KFC’s crispy, crunchy fried chicken.
“As the fried chicken experts, we’ve set the standard in the fried chicken sandwich game,” said Nick Chavez, CMO, KFC U.S. “Now fans of Diablo IV can feed their hunger for both our best chicken sandwich ever and exclusive in-game rewards.”
“Everyone loves a good food promotion, and KFC chicken hits the mark just right for exploring Sanctuary,” said Rod Fergusson, general manager of Diablo. “Adventurers will want to be sure to get these fried-tastic cosmetics to be ready to charge into the Diablo IV launch weekend.”
In March, KFC and Blizzard Entertainment kicked off their collaboration by offering customers the chance to preview Diablo IV during a Beta weekend by purchasing a KFC Double Down Sandwich. Now launching on June 6, Diablo IV is the next installment in the genre-defining video game series and invites players to join the fight against evil.
This next campaign highlights the delicious dilemma KFC fans face when choosing between the classic or spicy fried chicken sandwiches, delighting gamer audiences by begging the question, “Would you do anything for a spicy Kentucky Fried Chicken sandwich?”
To unlock the exclusive in-game rewards, customers need to create a KFC account on the KFC app or KFC.com and sync their KFC account to their Diablo IV Battle.net® account, which will automatically unlock the first reward. Customers can then unlock up to four additional rewards by purchasing the qualifying menu items on the KFC app or KFC.com only during the promotional period (one sandwich order unlocks one new reward). The status of unlocked rewards can be found at KFC.com/Diablo.
After placing orders for the KFC Chicken Sandwich on KFC.com or the app using Quick Pick-Up, customers can head to their local KFC and avoid the line, park in a dedicated VIP parking spot and go inside where their chicken sandwich will be hot and ready, waiting on KFC’s Quick Pick-Up shelf.
KFC has a background in the gaming world, including a 2019 dating simulator where players were challenged to impress an animated Colonel Sanders in their adventures in culinary school. KFC fans in Brazil can also unlock Diablo IV rewards in their markets through similar promotions.
*KFC account and Battle.net account creation required. Must purchase sandwich between 5/29 and 7/2 through KFC account on kfc.com or the KFC app – NOT in-restaurant. Battle.net sync required to unlock rewards – available starting 5/30. Diablo IV sold separately. One reward per purchase. Maximum of 5 rewards per account. Only U.S. orders eligible. Must be 18 or older. Canceled order not eligible. Digital ordering available at participating locations. While supplies last. Diablo and Battle.net are registered trademarks of Blizzard Entertainment, Inc. in the U.S. and other countries. See KFC.com/Diablo for more information.
**Rewards are timed exclusive content until at least July 31, 2023.
About KFC
KFC Corporation, based in Louisville, Ky., has been serving joy through its Original Recipe® fried chicken and finger lickin’ good food since 1952. KFC’s Original Recipe represents the unmistakable taste of KFC – the top-secret, unique blend of 11 herbs & spices that was perfected by Colonel Harland Sanders and is still used today. Beyond bucket meals and homestyle sides, KFC specialties include KFC Chicken Nuggets, the KFC Chicken Sandwich in spicy and classic, Extra Crispy™ Tenders, KFC Famous Bowls®, KFC Mac & Cheese Bowls, Pot Pies and Secret Recipe Fries. There are over 28,000 KFC restaurants in more than 150 countries and territories around the world. KFC Corporation is a subsidiary of Yum! Brands, Inc., Louisville, Ky. (NYSE: YUM). For more information, visit www.kfc.com. Follow KFC on Facebook, Twitter, Instagram and TikTok.
About Blizzard Entertainment, Inc.
Best known for iconic video game universes including Warcraft®, Overwatch®, Diablo®, and StarCraft®, Blizzard Entertainment, Inc. (www.blizzard.com), a division of Activision Blizzard (NASDAQ: ATVI), is a premier developer and publisher of entertainment experiences. Blizzard Entertainment has created some of the industry’s most critically acclaimed and genre-defining games over the last 30 years, with a track record that includes multiple Game of the Year awards. Blizzard Entertainment engages tens of millions of players around the world with titles available on PC via Battle.net®, Xbox, PlayStation, Nintendo Switch, iOS, and Android.
SOURCE Kentucky Fried Chicken
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Food and Beverage
Red Bull Reveals the New Red Bull® Spring Edition Cherry Sakura
Red Bull has launched the limited-time Spring Edition Cherry Sakura, a seasonal flavor available nationwide in both sugar and sugar-free options. This new variant features a bright profile of cherry, cherry blossom, and a hint of almond. With 80mg of caffeine per 8.4 fl oz can, it aims to capture spring’s vibrant energy.
Red Bull is leaning into spring vibes in a big way.
In a Feb. 23, 2026 announcement out of Santa Monica, the brand revealed Red Bull Spring Edition Cherry Sakura—a limited-time flavor designed to match the season’s “let’s get outside” energy. The release is available nationwide now, and it’s coming in two options: with sugar and sugar-free.
What it tastes like
Red Bull describes the new Spring Edition as a layered flavor built for people who want something bright, floral, and a little unexpected.
Here’s the profile the company shared:
- Cherry
- Cherry blossom (sakura)
- A touch of almond flavor
The result sounds like a spring-forward twist—sweet and fruit-led up front, with a floral note and a light, nutty finish.
What to look for on shelves
If you’re scanning the cooler, Red Bull says the Spring Edition Cherry Sakura will be easy to spot.
The cans are packaged in:
- White-colored 8.4 fl oz and 12 fl oz individual cans
- Cherry-red lettering accents
Like other seasonal drops, this one is expected to move quickly. Red Bull notes it will be sold at retailers nationwide “while supplies last.”
Same functional ingredients, new seasonal flavor
Red Bull also emphasized that Spring Edition Cherry Sakura contains the same functional ingredients as Red Bull Energy Drink, with the difference being the limited-time taste.
For caffeine context, the company says one 8.4 fl oz can contains 80mg of caffeine, which it compares to about the same amount as a home-brewed cup of coffee.
The bigger picture: Red Bull’s scale keeps growing
Seasonal flavors have become a reliable way for major beverage brands to keep things fresh, and Red Bull’s numbers show why these launches matter.
According to the company, Red Bull Energy Drink is available in 178 countries, and more than 13.9 billion cans were consumed in 2025 alone.
Bottom line
If spring flavors are your thing—or you’re just ready for something new in the energy drink lineup—Red Bull Spring Edition Cherry Sakura is officially in the wild. It’s nationwide, it’s limited, and it’s available with sugar or sugar-free, so you can pick your lane and stock up before it disappears.
For more information, visit RedBull.com.
Source: Red Bull (PRNewswire press release, Feb 23, 2026, 07:07 ET)
Link to source: https://www.prnewswire.com/
Our Lifestyle section on STM Daily News is a hub of inspiration and practical information, offering a range of articles that touch on various aspects of daily life. From tips on family finances to guides for maintaining health and wellness, we strive to empower our readers with knowledge and resources to enhance their lifestyles. Whether you’re seeking outdoor activity ideas, fashion trends, or travel recommendations, our lifestyle section has got you covered. Visit us today at https://stmdailynews.com/category/lifestyle/ and embark on a journey of discovery and self-improvement.
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Foodie News
Borden® Cheese Wants to Crown “America’s Favorite Grilled Cheese” — and Every Vote Could Win Free Cheese for a Year
Last Updated on March 12, 2026 by Daily News Staff
Grilled cheese is one of those rare foods that feels universal: it’s quick, comforting, kid-friendly, and endlessly customizable. You can argue bread (sourdough vs. white), spreads (butter vs. mayo), and fillings (tomato? bacon? pickles?), but there’s one truth most grilled-cheese fans agree on: the cheese is what makes the sandwich.
That’s the idea behind Borden® Cheese’s newest national campaign — a nationwide search to crown “America’s Favorite Grilled Cheese.” And yes, there’s a delicious incentive: every vote is also an entry for a chance to win free Borden Cheese for a year (plus kitchen supplies to keep the melt-magic going).
How the “America’s Favorite Grilled Cheese” vote works
From now through March 24, 2026, fans can head to WinFreeBordenCheese.com to vote for one of four grilled cheese contenders.
Here’s the fun part: each vote doubles as a sweepstakes entry for the grand prize — a full year’s supply of Borden Cheese and kitchen supplies.
Borden is also offering 100 instant-win swag packs, which include Borden coupons and branded merch designed to “level up” your sandwich game.
This campaign is also the kickoff to a bigger series of sandwich celebrations leading up to National Grilled Cheese Day on April 12, 2026.
Meet the contenders: four very different takes on grilled cheese
Borden isn’t just putting one “standard” grilled cheese up against another. The four options are meant to represent a range — from classic comfort to trend-driven flavor combos.
1) The Classic
The timeless, ooey-gooey grilled cheese built with Borden American and Extra Sharp Melts on buttery white bread.
If you’re a purist, this is the lane.
2) The Spicy Big Dill
Pickles are having a moment in 2026, and this sandwich leans all the way in: Borden American Singlesand Provolone Slices paired with hot and spicy dill pickles, whipped cream cheese, and ranch seasoning.
It’s tangy, spicy, creamy, crunchy — and built for trend-watchers.
3) The Crispy Onion & BBQ
A savory, texture-forward option featuring Borden Swiss Slices, crispy fried onion strings, and a tangy BBQ sauce kick.
If you like your grilled cheese with a little “cookout energy,” this one’s calling.
4) The Mad Scientist
This is the wildcard: a grilled cheese where the bread is replaced with cheesy waffles, filled with “cheese upon cheese.”
It’s playful, over-the-top, and basically designed for anyone who believes moderation is overrated.
The bigger tease: “Borden’s Grilled Cheese of the Year”
While the public vote will determine “America’s Favorite Grilled Cheese,” Borden is also building anticipation for something else: its first-ever “Grilled Cheese of the Year.”
The brand says the final recipe will be informed by culinary trends, consumer cravings, and — of course — cheese, but the details are still under wraps. The reveal is expected as part of the lead-up to National Grilled Cheese Day (April 12).
In other words: the vote is the appetizer.
Why Borden is leaning into grilled cheese right now
Borden® Cheese has long positioned itself as a family-friendly staple — made with real milk and owned by American dairy farm families. With more than 25 distinct flavors and types, the brand is using this campaign to remind shoppers that grilled cheese isn’t just a childhood throwback; it’s a flexible, modern comfort food that can move with trends.
As Jenny Mehlman, Senior Director of Marketing, Cheese, Taste & Flavors at Dairy Farmers of America, put it: Borden is kicking off National Grilled Cheese Day early with a national call to help name “America’s Favorite,” and continuing the celebration by declaring its first-ever “Grilled Cheese of the Year.”
Want in? Here’s where to vote
If you want to weigh in (and potentially score a year of free cheese), you can vote now through March 24, 2026 at:
Whether you’re Team Classic, Team Pickle, Team BBQ, or Team Mad Scientist, this is one of those low-effort, high-reward food votes that’s actually fun.
Quick takeaway
Borden® Cheese is officially turning grilled cheese season into an event — with a national vote, instant-win swag, and a grand prize that’s basically a dairy lover’s dream.
Now the only real question is: which contender are you voting for?
At our core, we at STM Daily News, strive to keep you informed and inspired with the freshest content on all things food and beverage. From mouthwatering recipes to intriguing articles, we’re here to satisfy your appetite for culinary knowledge.
Visit our Food & Drink section to get the latest on Foodie News and recipes, offering a delightful blend of culinary inspiration and gastronomic trends to elevate your dining experience. https://stmdailynews.com/food-and-drink/
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recipes
A Delightful Bite for a Bit O’ Luck
Going green for St. Patrick’s Day can stretch beyond beer, clothes and decor – it can even make its way to the dessert table. With a classic recipe and a dash of green food coloring, these Luck O’ the Irish Cupcakes offer a sweet-tooth-satisfying bite as you gather friends and family for the festivities.

A Delightful Bite for a Bit O’ Luck
(Feature Impact) Going green for St. Patrick’s Day can stretch beyond beer, clothes and decor – it can even make its way to the dessert table. With a classic recipe and a dash of green food coloring, these Luck O’ the Irish Cupcakes offer a sweet-tooth-satisfying bite as you gather friends and family for the festivities.
Find more holiday-worthy nibbles and noshes throughout the year at Culinary.net.
Luck O’ the Irish Cupcakes
Recipe adapted from Delish
Prep time: 30 minutes
Cook time: 1 hour
Yield: 12 cupcakes
Cupcakes:
- 1 2/3 cups all-purpose flour
- 1 1/2 teaspoons baking powder
- 1/4 teaspoon baking soda
- 1/4 teaspoon kosher salt
- 1 cup granulated sugar
- 3/4 cup (1 1/2 sticks) unsalted butter, softened
- 3 large egg whites, at room temperature
- 1 tablespoon pure vanilla extract
- 1/2 cup full-fat sour cream, at room temperature
- 1/2 cup whole milk, at room temperature
Frosting:
- 1 cup (2 sticks) unsalted butter, softened
- 4 cups powdered sugar
- 3 tablespoons heavy cream
- 2 teaspoons pure vanilla extract
- 1/8 teaspoon kosher salt
- green food coloring
- To make cupcakes: Preheat oven to 350 F and arrange rack in center of oven. Line 12-cup muffin tin with paper liners. In medium bowl, whisk flour, baking powder, baking soda and salt.
- In large bowl, using handheld mixer on medium-high speed, beat granulated sugar and butter until light and fluffy, 3-4 minutes. Add egg whites and vanilla; beat until smooth, about 2 minutes. Add sour cream and beat until combined.
- Add half of dry ingredients to wet ingredients. Beat on low until incorporated. Add milk and beat to combine. Add remaining dry ingredients and beat until combined.
- Add batter to liners until three-quarters full. Bake 19-22 minutes, until slightly golden on top.
- Remove cupcakes from pan and cool completely.
- To make frosting: In large bowl, using handheld mixer on medium-high speed, beat butter until fluffy. Add powdered sugar and beat until combined. Add heavy cream, vanilla and salt; beat until combined. Mix in green food coloring.
- Transfer frosting to piping bag and pipe frosting onto cupcakes.
Photo courtesy of Unsplash
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SOURCE:
At our core, we at STM Daily News, strive to keep you informed and inspired with the freshest content on all things food and beverage. From mouthwatering recipes to intriguing articles, we’re here to satisfy your appetite for culinary knowledge.
Visit our Food & Drink section to get the latest on Foodie News and recipes, offering a delightful blend of culinary inspiration and gastronomic trends to elevate your dining experience. https://stmdailynews.com/food-and-drink/
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